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Title:Prikrito oglaševanje v ženskih revijah : diplomska naloga univerzitetnega študijskega programa
Authors:ID Štelcer, Tatjana (Author)
ID Klampfer, Friderik (Mentor) More about this mentor... New window
ID Volčič, Zala (Comentor)
Files:.pdf FERI_-_MK_-_Prikrito_oglasevanje_v_zenskih_revijah_-_Tatjana_Stelcer.pdf (2,11 MB)
MD5: 09C4E94DBD1EAD3BC022C0DFFE3E97CA
PID: 20.500.12556/dkum/5e39639c-8177-4aab-bd0c-1a62f922df71
 
Language:Slovenian
Work type:Undergraduate thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Keywords:oglaševanje, prikrito oglaševanje, tržno novinarstvo, mediji, potrošništvo, ženske revije, medijske komunikacije, diplomske naloge
Place of publishing:Maribor
Publisher:[T. Štelcer]
Year of publishing:2008
PID:20.500.12556/DKUM-9121 New window
UDC:659.1:070.445(043.2)
COBISS.SI-ID:12271382 New window
NUK URN:URN:SI:UM:DK:4ZPPAZU7
Publication date in DKUM:19.05.2008
Views:18784
Downloads:1247
Metadata:XML RDF-CHPDL DC-XML DC-RDF
Categories:KTFMB - FERI
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Secondary language

Language:English
Title:Hidden advertising in women's magazines
Keywords:advertising, hidden advertising, market driven journalism, media, consumerism, women's magazines


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