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Title:Vpliv epidemije SARS-CoV-2 (Covid 19) na nakupovalne navade potrošnikov : magistrsko delo
Authors:ID Kamplet, Miha (Author)
ID Lisec, Andrej (Mentor) More about this mentor... New window
ID Šinko, Simona (Comentor)
Files:.pdf MAG_Kamplet_Miha_2022.pdf (3,40 MB)
MD5: 7AE6667C2C22FAB60E635B52477964EA
 
Language:Slovenian
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:FL - Faculty of Logistic
Abstract:Magistrska naloga obravnava vpliv epidemije COVID-19 na nakupovalne navade potrošnikov v Sloveniji. Zaradi ukrepov, ki so bili prisotni za zajezitev epidemije, so se posledično spremenili obratovalni časi trgovin. V obdobju najhujših ukrepov zoper epidemijo so nekatere trgovine z nenujnimi izdelki bile primorane zapreti svoja vrata. Zaradi tega so morali potrošniki zadovoljiti potrebe po določenih izdelkih na drugačen način kot prej. Na drugi strani pa so trgovci ob upoštevanju ukrepov morali najti pot, kako ljudem izdelke prodati na drugačen način. Velika večina trgovcev je svojo prodajo preusmerila na splet. S tem se je začela doba spletnega nakupovanja. V magistrski nalogi smo s pomočjo anketnega vprašalnika želeli ugotoviti, ali so se po koncu epidemije nakupovalne navade potrošnikov spremenile ali so ponovno postale enake kot prej. Rezultati anketnega vprašalnika so nam potrdili dejstvo, da so ljudje zaradi epidemije začeli določene izdelke nakupovati preko spleta in ne več v fizični trgovini. S pridobljenimi podatki smo ugotovili, da je epidemija COVID-19 vplivala na nakupovalne navade potrošnikov.
Keywords:SARS-CoV-2, epidemija, COVID-19, nakupovalne navade, potrošniki
Place of publishing:Celje
Place of performance:Celje
Publisher:[M. Kamplet]
Year of publishing:2022
Number of pages:XIII, 115 str.
PID:20.500.12556/DKUM-83204 New window
UDC:339.13.021+616-036.22(043.2)
COBISS.SI-ID:127819779 New window
Publication date in DKUM:03.11.2022
Views:706
Downloads:128
Metadata:XML DC-XML DC-RDF
Categories:FL
:
KAMPLET, Miha, 2022, Vpliv epidemije SARS-CoV-2 (Covid 19) na nakupovalne navade potrošnikov : magistrsko delo [online]. Master’s thesis. Celje : M. Kamplet. [Accessed 28 March 2025]. Retrieved from: https://dk.um.si/IzpisGradiva.php?lang=eng&id=83204
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Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:27.09.2022

Secondary language

Language:English
Title:Impact of the SARS-CoV-2 epidemic (COVID 19) on consumer shopping habits
Abstract:The master's thesis deals with the impact of the COVID-19 epidemic on the shopping habits of consumers in Slovenia. As a result of the measures that were in place to contain the epidemic, the operating hours of the stores changed. During the period of the worst measures against the epidemic, some shops with non-essential products were forced to close their doors. As a result, consumers had to satisfy their needs for certain products in a different way than before. On the other hand, taking into account the measures, retailers had to find a way to sell products to people in a different way. The vast majority of retailers have shifted their sales online. This marked the beginning of the era of online shopping. In the master's thesis, we wanted to find out with the help of a survey whether after the end of the epidemic the shopping habits of consumers have changed or have become the same as before. The results of the survey confirmed to us the fact that due to the epidemic, people began to buy certain products online and no longer in a physical store. With the obtained data we found that the COVID-19 epidemic affected the shopping habits of consumers.
Keywords:SARS-CoV-2, epidemic, COVID-19, shopping habits, consumers


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