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DKUM
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Title:
POSREDOVANJE PRI PROMOCIJI IZDELKOV NA PRIMERU PODJETJA PROMOSTIL
Authors:
ID
Tršinar, Pia
(Author)
ID
Vukovič, Goran
(Mentor)
More about this mentor...
Files:
VS_Trsinar_Pia_2014.pdf
(961,13 KB)
MD5: 6F325CFE93211206F7873CCB4A2F7D2C
Language:
Slovenian
Work type:
Bachelor thesis/paper
Organization:
FOV - Faculty of Organizational Sciences in Kranj
Abstract:
V diplomski nalogi je obravnavano področje posredovanja pri promocijah na primeru podjetja Promostil. Ukvarjajo se s svetovanjem, načrtovanjem, vodenjem in izvedbo različnih metod pospeševanja prodaje, posredujejo pa tudi pri promocijah izdelkov drugih podjetij. Diplomska naloga je sestavljena iz dveh delov, in sicer teoretičnega in empiričnega dela.
Keywords:
- marketing
,
marketinški splet
,
promocija
Place of publishing:
Maribor
Year of publishing:
2014
PID:
20.500.12556/DKUM-47106
COBISS.SI-ID:
7399699
NUK URN:
URN:SI:UM:DK:S2F3XWA4
Publication date in DKUM:
29.01.2015
Views:
1755
Downloads:
54
Metadata:
Categories:
FOV
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:
TRŠINAR, Pia, 2014,
POSREDOVANJE PRI PROMOCIJI IZDELKOV NA PRIMERU PODJETJA PROMOSTIL
[online]. Bachelor’s thesis. Maribor. [Accessed 25 April 2025]. Retrieved from: https://dk.um.si/IzpisGradiva.php?lang=eng&id=47106
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Hover the mouse pointer over a document title to show the abstract or click on the title to get all document metadata.
Secondary language
Language:
English
Title:
MEDIATION IN PROMOTIONAL PRODUCTS IN THE CASE OF COMPANY PROMOSTIL
Abstract:
The diploma thesis deals with mediation in promotional products in the case of Promostil company. The company works in the field of consulting, planning, managing and implementing different sales promotion methods. The firm is also engaged in promotion of products for other companies. The thesis consists of two parts, the theoretical and empirical part.
Keywords:
- marketing
,
marketing entanglement
,
promotion
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