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Title:
Internet marketing
Authors:
ID
Hofacker, Charles F.
(Author)
Files:
http://www.wiley.com/college/hofacker
Language:
English
Work type:
Higher education textbook
Organization:
EPF - Faculty of Business and Economics
Place of publishing:
New York [etc.]
Publisher:
#J. #Wiley
PID:
20.500.12556/DKUM-28878
UDC:
339.13
COBISS.SI-ID:
5471004
NUK URN:
URN:SI:UM:DK:YIDCM2UU
Publication date in DKUM:
01.06.2012
Views:
994
Downloads:
61
Metadata:
Categories:
Misc.
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:
HOFACKER, Charles F., no date,
Internet marketing
[online]. New York [etc. : #J. #Wiley. [Accessed 25 April 2025]. Retrieved from: http://www.wiley.com/college/hofacker
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Secondary language
Language:
English
Keywords:
marketing
,
trženje
,
računalniške komunikacije
,
računalniške mreže
,
poslovanje
,
potrošnik
,
on-line
,
Internet
,
uporaba računalnika
,
digitalni računalniki
,
strategija trženja
,
informacije
,
tržno planiranje
,
tržne poti
,
tržna struktura
,
WWW
,
baze podatkov
,
podatki
,
kreativnost
,
ustvarjalnost
,
procesna informatika
,
promocija
,
ekonomska propaganda
,
oglaševanje
,
multimedia
,
mediji
,
prodaja
,
elektronsko poslovanje
,
poslovna etika
,
uspešnost poslovanja
,
učinkovitost
,
prodaja na drobno
,
prihodnost
,
predvidevanje
,
razvoj
,
poslovne odločitve
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