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DKUM
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Title:
Celostne grafične podobe v finančnem svetu : diplomsko delo
Authors:
ID
Gašperič, Aljaž
(Author)
ID
Koren, Matej
(Mentor)
More about this mentor...
Files:
UN_Gasperic_Aljaz_2020.pdf
(3,19 MB)
MD5: 9FF0925696CC137146F6F7FDBDCF0657
PID:
20.500.12556/dkum/2575656a-811d-41bf-9f6d-844b1c98532c
Language:
Slovenian
Work type:
Bachelor thesis/paper
Typology:
2.11 - Undergraduate Thesis
Organization:
FERI - Faculty of Electrical Engineering and Computer Science
Abstract:
To delo definira osnove grafičnega oblikovanja in vizualnih komunikacij. Prav tako pa je zasnova celostne grafične podobe za podjetje v finančnem svetu. Loti se raziskovanja osnov oblikovanja in celostnih grafičnih podob. Da bo naloga tudi praktično podkovana, je v sodelovanju s podjetjem NAKO nastala nova celostna grafična podoba, ki upošteva vsa načela naučena skozi nalogo. Potreben je bil pogovor s podjetjem o novi podobi, izgledu in sporočilnosti. Tekom naloge so se pojavile ovire. Pomanjkanje domišljije, ustrezna raznolikost, omejitev sredstev in literature zaradi koronavirusa. Področje je najprej raziskano nato še preizkušeno. Na koncu pa ta naloga doseže novo podobo podjetja NAKO. Sedaj se lahko na trg poda z novim izgledom in zagonom po uspehu.
Keywords:
grafično oblikovanje
,
celostna grafična podoba
,
tipografija
,
logotip
,
NAKO
Place of publishing:
Maribor
Place of performance:
Maribor
Publisher:
[A. Gašperič]
Year of publishing:
2020
Number of pages:
VIII, 55 f.
PID:
20.500.12556/DKUM-77807
UDC:
655.26(043.2)
COBISS.SI-ID:
36941571
NUK URN:
URN:SI:UM:DK:EKCRQDSM
Publication date in DKUM:
02.11.2020
Views:
1369
Downloads:
108
Metadata:
Categories:
KTFMB - FERI
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:
GAŠPERIČ, Aljaž, 2020,
Celostne grafične podobe v finančnem svetu : diplomsko delo
[online]. Bachelor’s thesis. Maribor : A. Gašperič. [Accessed 16 March 2025]. Retrieved from: https://dk.um.si/IzpisGradiva.php?lang=eng&id=77807
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Licences
License:
CC BY 4.0, Creative Commons Attribution 4.0 International
Link:
http://creativecommons.org/licenses/by/4.0/
Description:
This is the standard Creative Commons license that gives others maximum freedom to do what they want with the work as long as they credit the author.
Licensing start date:
15.09.2020
Secondary language
Language:
English
Title:
Corporate visual identities in financial world
Abstract:
This work defines the basics of graphic design and visual communication. Besides that, it represents a holistic graphic solution for a company in the financial world. In the paper, we research basics of graphical design and visual identities. The empirical part was done in cooperation with the company NAKO, which makes this work more reliable by including all new findings and novelties. Together we discussed the new identity, its image and the message behind it. During the research, we encountered some problems, such as lack of imagination and variety, restriction of funds and access to literature due to the coronavirus. The subject was first researched and tested afterwards. As the result, NAKO gets a new visual identity. Together with the new look it can penetrate the market and strive for success.
Keywords:
graphical design
,
corporate visual identity
,
typography
,
logotype
,
NAKO
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