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DKUM
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Title:
KOMUNICIRANJE V PROCESU PRODAJE PRODUKTA
Authors:
ID
Poljanšek, Damjan
(Author)
ID
Ferjan, Marko
(Mentor)
More about this mentor...
Files:
VS_Poljansek_Damjan_2014.pdf
(1,23 MB)
MD5: AB02C4CD05A4721BCF0701A801E3D5ED
Language:
Slovenian
Work type:
Undergraduate thesis
Organization:
FOV - Faculty of Organizational Sciences in Kranj
Abstract:
V diplomskem delu smo se usmerili predvsem v tržno komuniciranje v procesu prodaje produkta v določenem podjetju. Cilj dela je proučiti komunikacijo prodajnega osebja pri prodaji produkta. Na izbranem primeru podjetja smo raziskovali in na koncu diplomske naloge tudi predstavili rezultate, ter predloge in dodali tudi izboljšave.
Keywords:
Komuniciranje
,
komuniciranje v organizaciji
,
tržno komuniciranje
,
oglaševanje
Place of publishing:
Maribor
Year of publishing:
2014
PID:
20.500.12556/DKUM-46175
COBISS.SI-ID:
7365139
NUK URN:
URN:SI:UM:DK:YNFH2MNA
Publication date in DKUM:
03.11.2014
Views:
1699
Downloads:
315
Metadata:
Categories:
FOV
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:
POLJANŠEK, Damjan, 2014,
KOMUNICIRANJE V PROCESU PRODAJE PRODUKTA
[online]. Bachelor’s thesis. Maribor. [Accessed 13 April 2025]. Retrieved from: https://dk.um.si/IzpisGradiva.php?lang=eng&id=46175
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Hover the mouse pointer over a document title to show the abstract or click on the title to get all document metadata.
Secondary language
Language:
English
Title:
COMMUNICATION IN THE PROCESS OF SELLING A PRODUCT
Abstract:
The basic of success in the mutual undrerstanding is knowledge of principles in the communication process. Especially is important that human language is well understood in both professional and private life. In the study, are focus primarily on the marketing communication in the process of selling the company. As a reserch method we used the survey. We conclude with the results, proposals and decisions on marketing communications in company.
Keywords:
Communication
,
communication in organization
,
marketing communications
,
adversiting
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