Model ogljičnega odtisa organizacije in predlog za njegovo komuniciranje za podjetje emo-orodjarna d.o.o.

Brecl, Hana

| | SLO | ENG | Cookies and privacy

Bigger font | Smaller font

First page > Show document

Show document

Title:	Model ogljičnega odtisa organizacije in predlog za njegovo komuniciranje za podjetje emo-orodjarna d.o.o.
Authors:	ID Brecl, Hana (Author) ID Radonjič, Gregor (Mentor) More about this mentor... ID Milfelner, Borut (Comentor)
Files:	MAG_Brecl_Hana_2024.pdf (5,28 MB) MD5: F4809BA08590097D99899848A7A7DD2D
Language:	Slovenian
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	EPF - Faculty of Business and Economics
Abstract:	Proizvajalci avtomobilov se soočajo z vse večjim pritiskom, da zmanjšajo emisije iz vozil, ki jih proizvajajo, saj je približno 15 % skupnih emisij CO2 po vsej EU mogoče zaslediti v osebnih avtomobilih. Glede na stroge predpise sprejetih uredb EU v zvezi z avtomobilsko zakonodajo, proizvajalci avtomobilov vedno bolj zahtevajo odgovorno ravnanje svojih dobaviteljev do poročanja o izpustih TGP. Namen magistrske naloge je predstaviti in analizirati metodologijo določanja ogljičnega odtisa organizacije na podlagi metode Greenhouse Gas Protocol za Obseg 1 in Obseg 2 podjetja EMO – Orodjarna d.o.o. , identificirati vse ključne vire emisij TGP, postavitit model izračuna in izračunati ogljični odtis organizacije ter v nadaljevanju pripraviti predlog za komuniciranje ogljičnega odtisa organizacije na primeru podjetja EMO – Orodjarna d.o.o. , ki posluje izključno na trgu avtomobilske industrije, kar pomeni, da mora slediti trendom in smernicam avtomobilskih proizvajalcev na področju nizkoogljičnih zahtev. Glavni cilj magistrske naloge je postavitev modela ogljičnega odtisa za podjetje EMO – Orodjarna d.o.o. po mednarodno uveljavljeni metodologiji GHG Protokola. Izračun ogljičnega odtisa organizacije podjetja je pokazal, da največ emisij TGP v dveh poslovnih letnih povzroči Obseg 2 – električna energija. V nalogi smo se omejili na postavitev izračuna ogljičnega odtisa za Obseg 1 in Obseg 2. Cilj marketinške raziskave je preučiti načine komuniciranja ogljičnega odtisa naših poslovnih partnerjev in na podlagi tega oblikovati predlog za promocijo ogljičnega odtisa podjetja EMO – Orodjarna d.o.o. Osredotočili smo se na poslovne partnerje podjetja EMO – Orodjarna d.o.o. in sicer sistemske orodjarne; Voestalpine, Gestamp, Gedia in Benteler. V zadnjem delu marketinške raziskave smo pripravili predlog komuniciranja aktivnosti ogljičnega odtisa organizacije, s katerimi bo podjetje EMO – Orodjarna d.o.o. lahko učinkovito komuniciralo aktivnosti svojega ogljičnega odtisa ter okrepilo svojo trajnostnostno zavezo in ugled med poslovnimi partnerji, kupci ter širšo javnostjo. Rezultati, ki smo jih zasledovali skozi marketinški del naloge, so pokazali najbolj optimalne načine komuniciranja ogljičnega odtisa organizacij v avtomobilski industriji in kazali, kako lahko ocena ogljičnega odtisa organizacije pripomore k marketinškim aktivnostim za pridobivanje novih kupcev in partnerjev podjetja.
Keywords:	ogljični odtis, GHG Protokol, avtomobilska industrija, orodjarstvo, emisije TGP.
Place of publishing:	Maribor
Publisher:	H. Brecl
Year of publishing:	2024
PID:	20.500.12556/DKUM-88946-723072ad-f4e6-500b-5482-5f0c02223b4a
UDC:	502/504
COBISS.SI-ID:	206856707
Publication date in DKUM:	09.09.2024
Views:	74
Downloads:	35
Metadata:
Categories:	EPF
:	Copy citation

Average score:	(0 votes)
Your score:	Voting is allowed only for logged in users.
Share:

Hover the mouse pointer over a document title to show the abstract or click on the title to get all document metadata.

Licences

License:	CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International

Link:	http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:	The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:	02.09.2024

Secondary language

Language:	English
Title:	Organization carbon footprint model and proposal for its communication for the company emo-orodjarna d.o.o.
Abstract:	Automobile manufacturers are facing increasing pressure to reduce emissions from the vehicles they produce, as approximately 15% of total CO2 emissions across the EU can be attributed to passenger cars. In light of the stringent regulations set forth by EU automotive legislation, car manufacturers are increasingly demanding responsible practices from their suppliers regarding the reporting of GHG emissions. The purpose of this master's thesis is to present and analyze the methodology for determining the carbon footprint of an organization based on the Greenhouse Gas Protocol for Scope 1 and Scope 2 at EMO – Orodjarna d.o.o. , to identify all key sources of GHG emissions, to establish a calculation model, and to calculate the carbon footprint of the organization. Furthermore, it aims to prepare a proposal for communicating the organization's carbon footprint using the example of EMO – Orodjarna d.o.o. , which operates exclusively in the automotive industry market, meaning it must follow the trends and guidelines of automotive manufacturers regarding low-carbon requirements. The main objective of the master's thesis is to establish a carbon footprint model for EMO – Orodjarna d.o.o. based on the internationally recognized GHG Protocol methodology. The calculation of the organization's carbon footprint revealed that the majority of GHG emissions over the two fiscal years were due to Scope 2 – electricity consumption. The thesis focuses on calculating the carbon footprint for Scope 1 and Scope 2 only. The carbon footprint calculation is influenced by the collected data and the selected emission factors. The marketing research aims to study how our business partners communicate their carbon footprints and, based on this, develop a proposal for promoting the carbon footprint of EMO – Orodjarna d.o.o. We focused on the business partners of EMO – Orodjarna d.o.o., specifically system tool manufacturers: Voestalpine, Gestamp, Gedia, and Benteler. Based on the marketing research of these business partners, we prepared a proposal for communicating the carbon footprint activities of the organization. This proposal will enable EMO – Orodjarna d.o.o. to effectively communicate its carbon footprint activities and strengthen its sustainability commitment and reputation among business partners, customers, and the general public. The results observed through the marketing part of the thesis indicated the most optimal ways of communicating the carbon footprint of organizations in the automotive industry and demonstrated how the assessment of an organization's carbon footprint can contribute to marketing activities for acquiring new customers and business partners.
Keywords:	Keywords: carbon footprint, GHG Protocol, automotive industry, tool manufacturing, GHG emissions.

Comments

Leave comment

You must log in to leave a comment.

Comments (0)

0 - 0 / 0

There are no comments!

Back