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Title:Izdelava in optimizacija spletne strani oblikovalskega studia
Authors:ID Kovačič, Nejc (Author)
ID Baggia, Alenka (Mentor) More about this mentor... New window
ID Urh, Marko (Comentor)
Files:.pdf UN_Kovacic_Nejc_2022.pdf (3,24 MB)
MD5: 546E3886228E4CD3FC116572DA1D2BD2
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:Digitalna prisotnost ima vedno večji pomen na uspeh podjetja. Brez lastne spletne strani in računov na družbenih omrežjih podjetje za svet tako rekoč ne obstaja. V okviru diplomskega dela smo se zato odločili izdelati spletno stran za novo ustanovljen oblikovalski studio. Raziskali smo trg platform za upravljanje spletnih strani in opredelili večkriterijski odločitveni model za izbiro najprimernejše platforme. Na podlagi ugotovitev smo izbrali platformo, ki je najbolj ustrezala postavljenim kriterijem, in s pomočjo naročnika ustvarili spletno stran, primerno za oblikovalski studio. Sledila je optimizacija spletne strani. Pri tem smo si pomagali s številnimi že vgrajenimi in zunanjimi orodji za analizo stanja strani. V okviru zunanje optimizacije in s ciljem povečanja digitalne prisotnosti smo ustvarili račune na družbenih omrežjih, kjer bo naročnik lahko objavljal novosti in na ta način posredno povečal obisk svoje spletne strani. Naročnik je zadovoljen z izdelano spletno stranjo, analize pa so pokazale, da je spletna stran zadovoljivo optimizirana za spletne iskalnike.
Keywords:spletna stran, sistem za upravljanje spletne strani, oblikovalski studio, optimizacija spletne strani
Place of publishing:Maribor
Year of publishing:2022
PID:20.500.12556/DKUM-82798 New window
COBISS.SI-ID:131206659 New window
Publication date in DKUM:28.11.2022
Views:606
Downloads:87
Metadata:XML DC-XML DC-RDF
Categories:FOV
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Licences

License:CC BY 4.0, Creative Commons Attribution 4.0 International
Link:http://creativecommons.org/licenses/by/4.0/
Description:This is the standard Creative Commons license that gives others maximum freedom to do what they want with the work as long as they credit the author.
Licensing start date:02.09.2022

Secondary language

Language:English
Title:Development and optimization of a design studio website
Abstract:Digital presence is increasingly important to a company's success. Without its website and social media accounts, a business is virtually non-existent. As part of our thesis, we created a website for a newly established design studio. We researched the market of website management platforms and defined a multi-criteria decision model for selecting the most suitable platform. Based on the results, we selected the platform that best met the defined criteria and, with the client's help, created a website suitable for a design studio. This was followed by the optimization of the website. Several build-in and external tools for analyzing the state of the website were used in the process of search engine optimization. As part of the external optimization and to increase the digital presence, we created accounts on social networks where the client can post news and thus indirectly increase the number of visits to their website. The client is satisfied with the website and the analyses have shown that the website is satisfactorily optimized for search engines.
Keywords:website, content management system, design studio, search engine optimization


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