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Title:Vključevanje naravne dediščine v turistično ponudbo na območju občine Krško : diplomsko delo visokošolskega strokovnega študija
Authors:ID Majerič, Marina (Author)
ID Koščak, Marko (Mentor) More about this mentor... New window
ID Pozvek, Nejc (Comentor)
Files:.pdf VS_Majeric_Marina_2019.pdf (2,17 MB)
MD5: CD078BADEDB31695FACFFE77471D9453
PID: 20.500.12556/dkum/f0c0e83f-97b2-4461-a44b-5300ea477ff5
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FT - Faculty of Tourism
Abstract:V diplomski nalogi smo obravnavali območje občine Krško. Občino Krško zaznamujejo bogata naravna in kulturna dediščina ter zgodovinska preteklost. V teoretičnem delu diplomske naloge smo pregledali zakonske podlage, definirali pojma naravna vrednota in naravna dediščina, predstavili delitev zvrsti naravnih vrednot in zavarovana območja. Sledila je opredelitev pojmov geoturizem in trajnostni turizem, opisali smo upravljanje naravne dediščine v turizmu ter cilje trajnostnega turizma. V predstavitvi obravnavanega območja občine Krško smo se osredotočili na geografski položaj, naravne vrednote ter analizirali turistično ponudbo območja in vključevanje naravnih vrednot vanjo. V empiričnem delu diplomske naloge smo kvantitativno in kvalitativno raziskovali prepoznavnost in pomembnost naravne dediščine, ozaveščenost širše in mnenje strokovne javnosti o vlogi in pomenu naravne dediščine v turistični ponudbi občine Krško in podali predloge za oblikovanje novih turističnih produktov. Na osnovi pridobljenih rezultatov smo predlagali ideje za izboljšavo oblikovanja inovativnih turističnih produktov, trženja, promocije in izobraževanja kadrov, z namenom, da bodo naše ugotovitve služile deležnikom v turizmu pri razvijanju turistične ponudbe.
Keywords:naravna dediščina, Krško, narava, naravne vrednote, trajnost, turizem
Place of publishing:Maribor
Place of performance:Maribor
Publisher:[M. Majerič]
Year of publishing:2019
Number of pages:68, 25 str.
PID:20.500.12556/DKUM-75161 New window
UDC:338.483.13:502(497.4 Krško)(043.2)
COBISS.SI-ID:2048330067 New window
NUK URN:URN:SI:UM:DK:AT0VDX74
Publication date in DKUM:17.10.2019
Views:1993
Downloads:463
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:25.09.2019

Secondary language

Language:English
Title:Integration on natural heritage into the tourist offer in the municipality of Krško
Abstract:In the diploma thesis we discussed the area of municipality Krško. Rich natural and cultural heritage and the historical past are all characterized in municipality Krško. Definiton of the phrase natural value and natural heritage, presentation of the devided kinds of natural values and safe areas have all been examined in the theoretical part of the diploma thesis. The phrases geotourism and continual tourism, description of the management of natural heritage in tourism and the goals of continual tourism are all desribed in the next part. We focused on the geographic standpoint, natural values and the analyzed touristic offer of the area with the included natural values are all presented in the description of the area of municipality Krško. We quantitatively and qualitatively researched the popularity and importance of natural heritage, awareness of the normal public and the opinion of the expert public of the role and meaning of natural heritage in the touristic offer of municipality Krško and the given suggestions for the creation of new touristic products are all researched in the empirical part of the diploma thesis. Based on the obtained results, we proposed ideas for improving the design of innovative tourism products, marketing, promotion and education of staff, with the intention, that our findings will serve tourism stakeholders in developing the tourist offer.
Keywords:natural heritage, Krško, nature, natural values, sustainability, tourism


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