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Title:Digitalna transformacija podjetij
Authors:Pešić, Anja (Author)
Bobek, Samo (Mentor) More about this mentor... New window
Files:.pdf MAG_Pesic_Anja_2019.pdf (1,15 MB)
 
Language:Slovenian
Work type:Master's thesis/paper (mb22)
Typology:2.09 - Master's Thesis
Organization:EPF - Faculty of Business and Economics
Abstract:Magistrsko delo se osredotoča na spoznavanje digitalne transformacije podjetij, ki je ključna za njihov dolgoročni uspeh. Rast in preživetje sta temeljna cilja vsakega podjetja. Za dosego teh ciljev morajo podjetja ohraniti konkurenčnost in konstantno skrbeti za zadovoljstvo svojih strank. V sodobnem poslovnem okolju je digitalna transformacija postala praktično neizogibno sredstvo za dosego teh ciljev. V delu bomo opredelili pojem direktorja informatike, opisali njegove potrebne sposobnosti, osebnostne lastnosti kot tudi vpliv, ki ga ima v sodobnem podjetju, ter predvsem njegovo vlogo v času implementacije digitalne transformacije v podjetju. Podali bomo nekaj primerov podjetij, ki so uspešno vpeljala digitalno transformacijo, ter opisali, kako je vplivala nanje.
Keywords:digitalna transformacija, informacijska tehnologija, strategije, direktor informatike, Starbucks, LEGO, Under Armour.
Year of publishing:2019
Publisher:[A. Pešić]
Source:Poljčane
UDC:004.9
COBISS_ID:13376796 Link is opened in a new window
NUK URN:URN:SI:UM:DK:H5OFPEFY
License:CC BY-NC-ND 4.0
This work is available under this license: Creative Commons Attribution Non-Commercial No Derivatives 4.0 International
Views:151
Downloads:37
Metadata:XML RDF-CHPDL DC-XML DC-RDF
Categories:EPF
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Secondary language

Language:English
Title:Companies undergo digital transformation
Abstract:This master's thesis focuses on learning about the digital transformation of companies, which is crucial for their long-term success. Growth and survival are the fundamental goals of every company. In order to achieve these goals companies must maintain competitiveness and constantly take care of their customers’ needs. In a modern business environment digital transformation has become necessary means to achive companies’ goals. In this master's thesis we will define the concept of chief information officer, describe his required skills, personality traits as his influence in modern companies, and above all, his role during the implementation of digital transformation in the company. We will present some examples of companies that have successfully implemented the digital transformation, and describe how it affected them.
Keywords:digital transformation, information technology, strategies, chief information officer, Starbucks, LEGO, Under Armour.


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