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Title:Izgradnja in analiza interaktivne spletne trgovine z uporabo orodja Adobe Animate
Authors:Majcen, Nuša (Author)
Šumak, Boštjan (Mentor) More about this mentor... New window
Files:.pdf UN_Majcen_Nusa_2018.pdf (1,89 MB)
MD5: 8335717BFE81290ADD2B19ACFA6CE151
 
Language:Slovenian
Work type:Bachelor thesis/paper (mb11)
Typology:2.11 - Undergraduate Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Število uporabnikov, ki dostopajo do interneta in ga redno uporabljajo, je v dobrih dvajsetih letih zrastlo za približno dvesto petdeset krat, zato je spletna ponudba postala nuja. Spletne trgovine svojim kupcem omogočajo nakupovanje iz udobja lastnega doma in dostavo kupljenih izdelkov v nekaj dneh. Za postavitev spletne trgovine si je potrebno zastaviti dobro strategijo – spletni nastop, glavne cilje, funkcionalnosti in analizirati konkurenčna podjetja. Zaradi velikosti spletnega trga in števila ponudnikov, je za obstoj trgovine kupcem potrebno ponuditi nekaj novega in svežega. V diplomski nalogi nas je zanimalo, ali interaktivna vsebina pripomore k večji uspešnosti spletne trgovine. V praktičnem delu je izgradnja le-te, pri kateri smo upoštevali analizirane smernice za postavitev uspešne spletne trgovine, potekala v ogrodju Wordpress. Spletna trgovina ponuja interaktivno animacijo, ki kupcem omogoča sestavo lastnega nakita. Raziskava, ki je bilo izvedena na relativno majhnem vzorcu, je pokazala, da interaktivnost spletne trgovine pripomore k večji uspešnosti in prepoznavnosti, prav tako pa je pomemben izgled, navigacija in organiziranost trgovine.
Keywords:spletna trgovina, interaktivnost, Wordpress, uporabniška izkušnja, Adobe Animate
Year of publishing:2018
Publisher:N. Majcen
Source:[Maribor
UDC:004.777(043.2)
COBISS_ID:21851926 New window
NUK URN:URN:SI:UM:DK:083Q0LBM
Views:590
Downloads:119
Metadata:XML RDF-CHPDL DC-XML DC-RDF
Categories:KTFMB - FERI
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Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.
Licensing start date:05.09.2018

Secondary language

Language:English
Title:Construction and analysis of interactive web store with the use of Adobe Animate
Abstract:The number of users who regularly use the Internet has grown about two hundred and fifty times over the past 20 years, which is why the online offer has become a necessity. Online stores allow their customers to shop from the comfort of their own home and delivery of purchased products within a few days. To set up an online store, you need to set up a good strategy - web presence, main goals, functionality, and analyse competing companies. Because of the size of the online market and the number of providers, it is necessary to offer something new and fresh to the customers for the existence of a store. In this diploma we were interested in the thesis, that interactive content contributes to the greater success of the online store. The practical part of the project was building an online store, considering the analysed guidelines for setting up a successful online store, in Wordpress. Our online store offers interactive animation that allows customers to build their own jewellery. The research, which was constructed on a relatively small sample, showed that the interactivity of the online store contributes to greater performance and recognisability, as also the appearance, navigation and organization of the store.
Keywords:web store, interactivity, Wordpress, user experience, Adobe Animate


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