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Title:ČASNIK VEČER SKOZI ZGODOVINO IN PROJEKCIJA NJEGOVE KOMUNIKACIJSKE PRIHODNOSTI
Authors:Selan, Igor (Author)
Plenković, Mario (Mentor) More about this mentor... New window
Files:.pdf UN_Selan_Igor_2016.pdf (3,35 MB)
MD5: D22C1A8C99EA11FAB65A5F7539AAC129
 
Language:Slovenian
Work type:Undergraduate thesis (m5)
Typology:2.11 - Undergraduate Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Časopisi kot množični mediji so vse od svojega nastanka v zgodnjem 17. stoletju znatno zaznamovali družbo. Opravljajo pomembno vlogo »psa čuvaja«. Vendar se časopisi soočajo z največjo krizo doslej. Večer, eden najpomembnejših slovenskih dnevnikov, ni izjema. Krizo tiska so po večini povzročili konkurenca elektronskih medijev, stalno poglabljanje komercializacije tiskanih medijev in globalna ekonomska kriza. A če so časopisi kot je Večer na robu izumrtja, dobro informirani državljani pa temelj demokracije, je situacija več kot zaskrbljujoča. V poplavi novic na spletu današnji potrošnik novic namreč toliko bolj potrebuje nasvet, napotilo in moralni kompas. Pa bo Večer znal izkoristiti prednosti konvergence medijev in našel zmagovito komunikacijsko strategijo?
Keywords:kriza tiska, časopisi, kakovostno novinarstvo, konvergenca medijev
Year of publishing:2016
Publisher:I. Selan
Source:[Maribor
UDC:316.774:070(043.2)
COBISS_ID:20115990 New window
NUK URN:URN:SI:UM:DK:VXXABULL
Views:1438
Downloads:125
Metadata:XML RDF-CHPDL DC-XML DC-RDF
Categories:KTFMB - FERI
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Secondary language

Language:English
Title:NEWSPAPER VEČER THROUGH ITS HISTORY AND PROJECTION OF ITS FUTURE IN COMMUNICATION
Abstract:Newspapers as mass media have significantly shaped our society from their arrival in the 17th century. They have been given the important role as “watch dogs”. However, newspapers are facing their biggest crisis ever. Večer, one of the most important Slovenian daily newspapers, is not an exception. The crisis of the press has been caused mostly by the competition of new electronic media, ongoing commercializing of the print media and the global economic crisis. But if newspapers as Večer are facing extinction and good informed citizens are the foundation of democracy, the situation is downright alarming. In the overwhelming sea of news online, the news-consumer of today needs more than ever guidance, advice and a moral compass. But will Večer know how to use the advantages of media convergence and find the winning communication strategy?
Keywords:press crisis, newspapers, qualitative journalism, media convergence


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