| | SLO | ENG | Cookies and privacy

Bigger font | Smaller font

Show document

Title:OPTIMIZACIJA SPLETNE STRANI AMZS
Authors:Grilc, Uroš (Author)
Lenart, Gregor (Mentor) More about this mentor... New window
Files:.pdf VS_Grilc_Uros_2016.pdf (4,31 MB)
MD5: 1B68BD9AC055F8BF650C278E4F972EBE
 
Language:Slovenian
Work type:Bachelor thesis/paper (mb11)
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:V podjetju AMZS d.d. smo se po prenovi spletnih strani, ki je bila prepuščena zunanjemu izvajalcu, soočili s slabimi rezultati v spletnih iskalnikih. Po spoznanju, da za to ni kriva tehnična izvedba, smo se lotili pregleda vsebin in delne prenove. V diplomski nalogi bodo predstavljeni tisti bistveni elementi vezani na optimizacijo, ki jih je možno urejati v okviru sistemov za upravljanje vsebin. Prav tako bodo predstavljeni poglavitni sestavni moduli in funkcionalnosti sistemov za upravljanje vsebin. Izpostavljene bodo rešitve, ki so na voljo informatikom ali urednikom spletnih vsebin v podjetjih, ki prepustijo izdelavo spletne strani zunanjim izvajalcem, ki njihove stroke ne poznajo. Rešitev problema bo oblikovana s pomočjo študija strokovne literature ter znanja pridobljenega z delom na tem področju in na različnih konferencah na temo trženja. Priprava in izvedba rešitve bo prikazana na primeru spletne strani www.amzs.si in njenega sistema za upravljanje vsebin.
Keywords:spletno mesto, spletna stran, SEO, optimizacija spletnih strani, CMS, sistem za upravljanje vsebin
Year of publishing:2016
Source:Maribor
COBISS_ID:7859475 New window
NUK URN:URN:SI:UM:DK:25URTAHH
Views:1255
Downloads:148
Metadata:XML RDF-CHPDL DC-XML DC-RDF
Categories:FOV
:
  
Average score:(0 votes)
Your score:Voting is allowed only for logged in users.
Share:AddThis
AddThis uses cookies that require your consent. Edit consent...

Hover the mouse pointer over a document title to show the abstract or click on the title to get all document metadata.

Secondary language

Language:English
Title:AMZS WEBSITE OPTIMIZATION
Abstract:After outsourcing the redesign of its webpages AMZS d.d. faced bad results in search engines. Upon realisation that it was not a technical issue we turned our attention to the content and partial renovation. In this diploma I will explain the key elements in search engine optimization available for editing within a content management system. Also I will present key modules and functionalities of such content management systems. Solutions available to IT managers or web content managers of companies whose web pages' redesign was outsourced to companies unfamiliar with their profession, will be presented. The solution to the problem will be presented through study of professional literature and knowledge obtained through experience in this field and multiple attended marketing conferences. Set-up and realisation of the solution will be presented on the case of www.amzs.si website and its content management system.
Keywords:website, webpage, SEO, search engine optimization, CMS, content management system


Comments

Leave comment

You have to log in to leave a comment.

Comments (0)
0 - 0 / 0
 
There are no comments!

Back
Logos of partners University of Maribor University of Ljubljana University of Primorska University of Nova Gorica