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Title:ŽENSKA PODOBA: PSIHOLOŠKO – SOCIOLOŠKA ANALIZA ŽENSKE PODOBE V TISKANIH MEDIJIH
Authors:Šlihthuber, Katja (Author)
Musil, Bojan (Mentor) More about this mentor... New window
Files:.pdf UNI_Slihthuber_Katja_2013.pdf (2,46 MB)
 
Language:Slovenian
Work type:Undergraduate thesis (m5)
Typology:2.11 - Undergraduate Thesis
Organization:FF - Faculty of Arts
Abstract:Diplomsko delo ŽENSKA PODOBA: psihološko – sociološka analiza podobe v tiskanih medijih zajema spoznanja o ženski podobi in njenem pojavljanju v tiskanih periodičnih medijih. Rdeča nit naloge je žensko telo in celostna podoba, pri čemer smo se dotaknili same definicije ženskega telesa in lepote s sociološkega vidika ter teoretična znanja navezali na prezentacijo ženske podobe v ženskih in moških revijah na slovenskem medijskem trgu. Teoretični del pojasnjuje odnose družbe do ženskega telesa in ugotavlja prisotnost seksizma, ko gre za vprašanje ženskega telesa, v medijski sferi. Empirični del odgovarja na vprašanji, kje in kako je ženska podoba v revijah prikazana, ter ugotavlja razlike v pojavnosti ženske podobe med tipično žensko in tipično moško revijo. Ugotovili smo, da je ženska osrednji lik tako v ženskih kot moških revijah – večinoma je ženska a priori predstavljena kot seksualni objekt, manjšinsko sledijo temu še ostale vloge, ki jih ima ženska v družbi: partnerka, mama, zaposlena in družbeno aktivna ženska. V obeh revijah se srečamo s seksističnimi, patriarhalnimi in stereotipnimi družbenimi vzorci, ki nakazujejo na, še vedno, dominanten položaj moških v družbi. Tako skozi raziskovanje pojavljanja ženske podobe v tiskanih periodičnih medijih neposredno spoznavamo tudi družbene odnose, vloge in aktualne družbene razmere.
Keywords:tiskani mediji, (žensko) telo, seksizem, spol, Cosmopolitan, Playboy, fotografija/naslovnica, oglaševanje.
Year of publishing:2013
Publisher:[K. Šlihthuber]
Source:Maribor
UDC:316(043.2)
COBISS_ID:19890440 Link is opened in a new window
NUK URN:URN:SI:UM:DK:EQLERUKK
Views:2553
Downloads:543
Metadata:XML RDF-CHPDL DC-XML DC-RDF
Categories:FF
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Secondary language

Language:English
Title:WOMAN'S IMAGE: PSYCHOLOGICAL AND SOCIOLOGICAL ANALYSIS OF WOMAN'S IMAGE IN PRINT MEDIA
Abstract:The diploma work titled WOMAN'S IMAGE: psychological and sociological analysis of woman's image in printed media encompasses the findings about the woman's image and its appearance in printed periodical media. The main theme of this work is the woman's body and her entire image, where we have touched on the definition of woman's body and beauty from sociological standpoint, and where we connected the theoretical knowledge with the presentation of the woman's image in woman's and man's magazines on Slovenian media market. The theoretical part explains the society's relationships towards the woman's body and establishes the presence of sexism in media, when woman's body is concerned. The empirical part answers the two questions of where and how the woman's image is portrayed in the magazines, and also establishes the differences in manifestations of woman's image between typical women's and typical men's magazine. We have realized that the woman is a central character in both women's and men's magazines – often the woman is presented a priori as a sexual object, while her other roles in society are in minority: a partner, mother, working and socially active woman. We encounter sexist, patriarchal and stereotypical social patterns in both magazines, which indicate a persisting dominance of men in society. Thus we can directly discover social relationships, roles and current social conditions through researching the occurrence of woman's image in printed periodic media.
Keywords:printed media, (woman's) body, sexism, gender, Cosmopolitan, Playboy, photography / cover, advertising.


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