| Title: | Internet marketing : strategy, implementation and practice |
|---|
| Authors: | ID Chaffey, Dave (Author)
ID Mayer, Richard (Author)
ID Johnston, Kevin (Author)
ID Ellis-Chadwick, Fiona (Author) |
|---|
| Files: |  http://www.pearsoneduc.com
|
|---|
| Language: | English |
|---|
| Work type: | Manual |
|---|
| Organization: | EPF - Faculty of Business and Economics
|
|---|
| Keywords: | business, Internet, marketing, computer application, marketing strategy, informations, marketing planning, marketing channels, marketing structure, World Wide Web, promotion, electronic commerce, electronic transactions, success of business operation, efficiency, retail sale, future, forecasting, development, business decision-making |
|---|
| Place of publishing: | London [etc.] |
|---|
| Publisher: | Financial Times |
|---|
| Year of publishing: | 2000 |
|---|
| PID: | 20.500.12556/DKUM-28831  |
|---|
| UDC: | 339.13 |
|---|
| COBISS.SI-ID: | 20083549 |
|---|
| NUK URN: | URN:SI:UM:DK:YZMTSFBF |
|---|
| Publication date in DKUM: | 01.06.2012 |
|---|
| Views: | 3164 |
|---|
| Downloads: | 112 |
|---|
| Metadata: |    |
|---|
| Categories: | Misc.
|
|---|
|
:
|
Copy citation |
|---|
| | | | Average score: | (0 votes) |
|---|
| Your score: | Voting is allowed only for logged in users. |
|---|
| Share: |  |
|---|
Hover the mouse pointer over a document title to show the abstract or click
on the title to get all document metadata. |
