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Title:SOCIALNI MEDIJI V SLOVENIJI, PRIMER OPERE MARIBOR
Authors:Gorenšek, Klemen (Author)
Zajc, Melita (Mentor) More about this mentor... New window
Files:.pdf UNI_Gorensek_Klemen_2012.pdf (1,52 MB)
 
Language:Slovenian
Work type:Bachelor thesis/paper (mb11)
Typology:2.11 - Undergraduate Thesis
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:V zadnjih letih se vedno bolj pojavlja rek: »Če nisi na socialnih medijih, ne obstajaš.« Kaj socialni mediji sploh so? Koliko smo na njih prisotni Slovenci? Koliko, če sploh, se na njih pojavlja institucija, ki pooseblja najvišjo raven kulture na Slovenskem, Opera Maribor?Ali je sploh pomembno za njen ugled, obisk predstav, da se na socialnih medijih pojavlja? Odgovori na ta vprašanja so predmet te diplomske naloge. Prvi del povzema zgodovino razvoja interneta ter socialnih medijev, jih definira in klasificira. Nadaljevanje naloge pa predstavlja konkretno stanje prisotnosti Opere Maribor na najpopularnejših socialnih medijih v Sloveniji, ter preko raziskave ugotavlja njene priložnosti.
Keywords:komunikacija, kultura, Opera Maribor, socialni mediji, Slovenija
Year of publishing:2012
Publisher:[K. Gorenšek]
Source:Maribor
UDC:316.77(043.2)
COBISS_ID:16221462 Link is opened in a new window
NUK URN:URN:SI:UM:DK:MN2EXDDC
Views:8089
Downloads:212
Metadata:XML RDF-CHPDL DC-XML DC-RDF
Categories:KTFMB - FERI
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Secondary language

Language:English
Title:SOCIAL MEDIA IN SLOVENIA, THE CASE OF OPERA MARIBOR
Abstract:In recent years the saying: “If you are not a part of social media network, you do not exist.” appears ever more often. What is social media? How much are Slovenians a part of it? How much, if at all, Opera Maribor, a representative of the highest cultural level in Slovenia, present in social media? Is it at all necessary for it to be in social media – for its reputation, attendance of productions? The answers to those questions are the main subject of this thesis. The first part is about the development of the internet and social media history. It defines and classifies social media. Furthermore the concrete state and presence of Opera Maribor on the most popular social media in Slovenia is represented, and through a research, it finds the establishment’s opportunities.
Keywords:communication, culture, Opera Maribor, social media, Slovenia


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