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Title:Povezave med samopodobo in podobami blagovnih znamk športne opreme : diplomsko delo
Authors:ID Osrečki, Barbara (Author)
ID Mumel, Damijan (Mentor) More about this mentor... New window
Files:.pdf UNI_Osrecki_Barbara_i2008.pdf (517,96 KB)
MD5: C49B4E17BC4608C777A52EC6678CB34C
PID: 20.500.12556/dkum/2e1df47f-fa85-452a-a6de-3b4cad1d9f34
 
Language:Slovenian
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EPF - Faculty of Business and Economics
Keywords:blagovne znamke, identiteta, modeli, človek, samospoznavanje, psihologija osebnosti, image, potrošnik, osebnost, predstava, uporabniki, povezanost, šport, oprema, zaznavanje, karakterologija, proizvodi, empirične raziskave, psihologija potrošnika, opazovanje, oglaševanje, vedenje, segmentacija, marketinški splet, tržne raziskave, marketing mix, socialna psihologija
Place of publishing:Maribor
Publisher:B. Osrečki]
Year of publishing:2008
PID:20.500.12556/DKUM-23370 New window
UDC:658.6
COBISS.SI-ID:9497628 New window
NUK URN:URN:SI:UM:DK:WE9FN5W8
Publication date in DKUM:28.05.2012
Views:1757
Downloads:85
Metadata:XML DC-XML DC-RDF
Categories:EPF
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