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Title:CELOSTNA GRAFIČNA PODOBA IN SPLETNA PREDSTAVITEV KULTURE PLAYNESS
Authors:Dodič, Darja (Author)
Podgorelec, Vili (Mentor) More about this mentor... New window
Files:.pdf UNI_Dodic_Darja_2011.pdf (5,99 MB)
MD5: 109157B384FFF18C4E482C96D9805092
 
Language:Slovenian
Work type:Undergraduate thesis (m5)
Organization:FERI - Faculty of Electrical Engineering and Computer Science
Abstract:Ko na trg vstopamo z novim izdelkom ali storitvijo, je zelo pomembno, da ga/jo dobro promoviramo in predstavimo ter si tako zagotovimo uspešno prodajo. Del predstavitve na trgu zajema tudi grafična podoba in spletna stran, ki smo ju izdelali za novo kulturo v športu – kulturo playness. Playness je naslednje obdobje po fitnesu, wellnessu in selfnessu kot nova oblika sprostitve in povrnitve razigranosti v naš vsakdan. To dejstvo smo upoštevali pri oblikovanju znaka, ki je sestavljen iz razgibanih in barvitih figurativnih človeških teles, ter pri oblikovanju logotipa, čigar tipografija izraža igrivost in trdne temelje uveljavljajoče se playness kulture. Da bi bile informacije o playness kulturi zbrane na enem mestu, smo izdelali spletno mesto z glavnimi informacijami o tem, kaj playness sploh je, izobraževalnim središčem za tiste, ki bi radi postali voditelji playnessa, ter seznamom centrov, kjer se ta dejavnost izvaja, oziroma možnostjo vpisa novega centra. Za izdelavo uporabnega in vsebinsko bogatega mesta smo uporabili odprtokodni sistem za upravljanje spletnih vsebin – CMS Joomla!.
Keywords:grafično oblikovanje, celostna grafična podoba, spletno oblikovanje, spletna stran, CMS – sistem za upravljanje s spletno vsebino, Joomla!
Year of publishing:2011
Publisher:[D. Dodič]
Source:Maribor
UDC:659.12:004.774(043.2)
COBISS_ID:15758870 New window
NUK URN:URN:SI:UM:DK:LI86NVLM
Views:11609
Downloads:288
Metadata:XML RDF-CHPDL DC-XML DC-RDF
Categories:KTFMB - FERI
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Secondary language

Language:English
Title:CORPORATE IDENTITY AND WEB PRESENTATION OF PLAYNESS CULTURE
Abstract:Good promotion and presentation of a product or service are of great importance when introducing it in the market, because they ensure a successful sale. Parts of such a presentation are also the corporate identity and the website we have created for playness – a new culture of sport. Playness reintroduces playfulness in our everyday lives and represents a new form of relaxation, quite different to fitness, wellness and selfness. This fact has been taken into account when designing the logo which consists of colorful figurative human bodies, whereby it reflects playfulness and solid foundations of the outstanding playness culture. We have developed a website containing all information about playness: main information about playness, training centers for those who wish to become playness instructors and a list of centers where such activities can be practiced or registered at. In order to create a usable and content-rich website, we used an open-source web content management system – CMS Joomla!.
Keywords:graphic design, corporate identity, web design, website, CMS – content management system, Joomla!


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