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Title:MEDNARODNA TRGOVINA Z VINOM NA PRIMERU PODJETJA JERUZALEM ORMOŽ VVS D.D.
Authors:ID Kosec, Katja (Author)
ID Logožar, Klavdij (Mentor) More about this mentor... New window
Files:.pdf UNI_Kosec_Katja_2009.pdf (376,76 KB)
MD5: 46996A68DBF005172F2F57DF03216CF6
PID: 20.500.12556/dkum/a996b274-a58f-4220-ab1f-873c75b7ceff
 
Language:Slovenian
Work type:Undergraduate thesis
Organization:EPF - Faculty of Business and Economics
Abstract:Namen diplomskega dela je bil, proučiti obstoječe možnosti za mednarodno trgovino z vinom in poiskati nove. Raziskava je potekala s pomočjo podjetja Jeruzalem Ormož, od koder smo črpali večino podatkov. Proučili smo trenutno stanje podjetja in njegovo trgovanje na tujih trgih. Po proučitvi stanja smo se lotili iskanja neizkoriščenih možnosti, opredelili smo probleme in rešitve. S pomočjo izdelave vizije za obdobje 5 let smo bolj natančno začrtali želene cilje podjetja in jih tudi natančno opisali. Ob koncu smo dodali tudi krajši empirični del, iz katerega je razvidno, da se vsi zajeti vinarji zelo trudijo prodreti na tuje trge in uspeti na njih.
Keywords:vino, mednarodna trgovina, Jeruzalem Ormož, izvoz, plan, vizija
Place of publishing:Ivanjkovci
Publisher:[K. Kosec]
Year of publishing:2009
PID:20.500.12556/DKUM-11102 New window
UDC:339.5
COBISS.SI-ID:9997852 New window
NUK URN:URN:SI:UM:DK:EXAM77PU
Publication date in DKUM:02.03.2010
Views:2633
Downloads:284
Metadata:XML DC-XML DC-RDF
Categories:EPF
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Secondary language

Language:English
Title:INTERNATIONAL WINE TRADE ON CASE OF COMPANY JERUZALEM ORMOŽ VVS D.D.
Abstract:The main purpose of my paper was to study the existing possibilities for international wine trade and to find some new ones. The research was carried out with the help of Jeruzalem Ormož Company, which provided us with the majority of the data needed. We studied company’s contemporary condition and its position on international market. After that, we started searching for some new, yet unexploited possibilities, defined the problems and possible solutions. Using the company’s vision of the future for the next five years enabled us to define and describe its goals more precisely. At the end, a shorter empirical part, which makes it evident that all the vintners, who took part, are eager to make a breakthrough and succeed in entering the international market, was added.
Keywords:wine, international trade, Juruzalem Ormož Company, export, plan, vision


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