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Title:INOVATIVNI PRISTOP ŠIRJENJA DEJAVNOSTI V PREŠERNOVEM GLEDALIŠČU KRANJ
Authors:Šprajc, Jure (Author)
Vuk, Drago (Mentor) More about this mentor... New window
Files:.pdf UNI_Sprajc_Jure_2009.pdf (1,78 MB)
 
Language:Slovenian
Work type:Undergraduate thesis (m5)
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:V diplomski nalogi prikazujemo inovativni pristop v javnem zavodu, in sicer v našem primeru je to Prešernovo gledališče Kranj. Predvsem gre za začetno inovativno mišljenje, ki prinaša dokončno obliko neke inovacije. Inovacijski management se od rutinskega razlikuje po tem, da gre za odkrivanje, razvijanje in uveljavljanje novosti, ne pa utečene vsakodnevne, ponavljajoče se prakse – rutine. Oboje je pomembno – tako novosti, ki postanejo inovacije, in tudi rutine, ki skozi čas nastajajo iz inovacij. Okolje, potrebe ljudi in poslanstvo kulturnih ustanov se spreminjajo. V času, ki ga živimo, prehajamo na nove oblike sodelovanja, širjenja in mišljenja. In tako vam v naši diplomski nalogi prikazujemo ravno to, kako v inovativnem smislu ustvariti dodano vrednost. V literaturi in znanosti se o inovacijah v neprofitnih organizacijah malo piše in govori. Inovacije je lažje obravnavati pri eksaktnih vedah, ki temeljijo na tehnološko industrijskih vsebinah. Kljub temu lahko rečemo, da inovacije v neprofitnih organizacijah obstajajo, a jih na žalost včasih sploh ne opazimo. V nadaljevanju diplomskega dela bomo nazorno prikazali proces od ustanovitve društva in vse do uspešnega delovanja. Predstavili bomo neko verigo inovacij, ki jo slovensko kulturno-umetniško področje ne pozna in mu je tuja. Gre za prikaz ustanovitve društva, ki temelji na privabljanju novih obiskovalcev brez dodatnih stroškov, ki bi bremenili gledališča. Z inovacijo si preučevani javni zavod ustvarja prepoznavnost in si širi repertoar in tako prehaja iz oklepa svojega standardnega poslanstva – igranja gledaliških predstav. S svojim novim pristopom ponuja raznovrstni repertoar v vseh oblikah kulturno-umetniškega področja. Na podlagi opisa našega dela nam bo ta diplomska naloga koristila kot dokument in arhiv za preteklo delo ter kot strategija za prihodnost.
Keywords:- inovacija - invencija - organizacija - društvo - kultura - gledališče
Year of publishing:2009
Source:Kranj
COBISS_ID:6468883 Link is opened in a new window
NUK URN:URN:SI:UM:DK:OKNRKSNU
Views:1748
Downloads:128
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Categories:FOV
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Secondary language

Language:English
Title:INOVATIVE APPROACH TO EXPANDING ACTIVITY IN PREŠERN'S THEATRE KRANJ
Abstract:Our thesis statement is based on applying innovative approach in a public institute, Prešeren’s Theatre Kranj. We talk about the beginning of innovative thinking that results in a form of innovation. Innovative management differs from routine management in development, research and applying of novelties as opposed to having well known, recurring practice. But it is important to combine both practices – those that are already rooted in management as well as novelties. Society, people’s needs and the purpose of cultural organizations are a changing procedure. Nowadays in management we try to find new forms of cooperation, expanding and thinking. Thus this diploma shows a great way how we can make an additional value by using innovative approach. There is not much written in literature about using innovative approach in non profitable organizations. Innovations are easily applied in exact sciences which are based on technological and industrial content. Even though we can confirm the existence of innovations in non profitable organizations, they are rarely noticed. Further we will analyze the process from the founding of association all the way to successful functioning. We will show a form, so called a chain of innovations, which was prior not known in the cultural area in Slovenia. The main idea is the founding of the association, based on attracting new visitors (with different social and cultural events) without additional burden on the theater’s budget. Innovation also helps with better recognition in society and expands theater’s curriculum, thus helps the theatre get out of its domain – mainly producing new theatre shows. With this approach it offers rich repertoire in many forms of cultural area. Based on this summary, the diploma will be useful as a document and archive for past work as well as a good strategy for the future.
Keywords:- innovation - invention - organization - association - culture - theatre


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