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11.
Intercultural differences in the purchase and information behaviour of young consumers
Beno Klemenčič, Gabrijel Devetak, Darko Števančec, 2012, original scientific article

Abstract: Pressures in the contemporary marketing environment are getting bigger and companies and marketers are required to know consumers and their purchase and information behaviour. In this article we studied the behaviour of consumers and the factors of purchase and information behaviour of young consumers when choosing clothes. We found out about the meaning of individual clothing characteristics having impact on the purchase decision making (price, trademark, fitting of clothing, design, quality, etc.). Consumers receive and look for information at different sources (radio commercials, TV commercials and shows, fashion magazines, catalogue sales, social networks, friends and acquaintances, etc.). With the empiric research we wanted to find out to what measure individual sources influence the purchase decision of an individual. We studied young people aged from 15 to 24 in the countries of the EU (Slovenia, Austria and Germany) and the United States of America. We especially focused on characteristic differences. Knowing intercultural differences is important for global companies of the clothing industry for forming their marketing strategies. On the sample of 440 young people who took part in the survey we found out that intercultural differences exist regarding the influence of individual information sources and regarding the factors of purchase decision making. Considering the stated we propose companies operating in global markets on both continents to prepare differentiated marketing strategies.
Keywords: consumer behaviour, clothing, marketing strategies, intercultural differences
Published: 23.01.2018; Views: 398; Downloads: 153
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12.
Agricultural households in mountain areas in pre- and post-accession Slovenia
Štefan Bojnec, Kristina Knific, 2010, review article

Abstract: This paper analyses structural changes in agriculture and agricultural households in the mountainous areas of the Gorenjska region in Slovenia. The focus is on agricultural multifunctional roles, agricultural and agricultural households’ structural changes pre- and post-accession of Slovenia to the European Union (EU) on the basis of datasets obtained by two in-depth surveys from 2001 and 2007. The analyses confirm adjustments of farm households to the use of subsidies and new regulations, and diversification of agricultural households’ incomes. Short-term and long-term strategies of farm households vary depending on farms’ natural factor endowments for agriculture, farm size and structures of farm households, availability of agricultural land and their rental values, diversification of incomes with self-employment and employment outside the farm household.
Keywords: mountainous areas, agricultural structures, income diversification, household strategies, multifunctional development, Gorenjska, Slovenia, European Union
Published: 29.03.2018; Views: 157; Downloads: 35
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13.
The LEADER approach - new development opportunity for rural areas in Slovenia
Tomaž Cunder, Matej Bedrač, 2010, original scientific article

Abstract: Integrated rural development programmes, which are prepared with the active involvement of local citizens, have a long tradition in Slovenia. In the period 1991-2006, Slovenia introduced “Programmes of Integrated Rural Development and Village Renewal” and “Development Programmes for Rural Areas”, which were quite similar to the LEADER initiative in the European Union. From the 2007-2013 programming period, the LEADER approach has been mainstreamed within the overall EU rural development policy. This means that LEADER is included in national and regional rural development programmes supported by the EU, alongside a range of other rural development axes. The main emphasis of the current paper is given to the implementation of the LEADER approach and establishment of local action groups in the 2007-2013 programming period. The paper consists of three parts. The first part presents the general characteristics of the LEADER approach and the measures which are carried out in the 2007-2013 Rural Development Programme. In the second part, an analysis of 33 Local Action Groups is described. The main focus is given to spatial-demographic characteristics, the partnership structure, and the organisation of the decision making body. The paper concludes with an analysis of 33 Local Development Strategies. We analysed the extent to which the strategic goals and priority tasks of Local Development Strategies follow the economic, social and spatial-environmental component of sustainable development.
Keywords: rural development, agricultural policy, LEADER approach, local action groups, structure of partnership, local development strategies
Published: 29.03.2018; Views: 161; Downloads: 29
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14.
Green logistics - development and implementation
Matjaž Knez, Matevž Obrecht, 2016, independent scientific component part or a chapter in a monograph

Abstract: Environmental problems, material depletion, and high dependency on fossil fuels are core problems of logistics in the EU as well as globally. Therefore, numerous countries, in particular Member States of the EU, have ambitious goals for the increased use of renewables, increased energy efficiency, the reduction of greenhouse gas emissions, transition to sustainable transportation and similar changes. EU companies are, therefore, strongly committed to reducing their environmental impact, reducing the use of fossil fuels and becoming more sustainable. Logistics companies are no exception due to the impact of logistics processes, such as transportation and distribution that impact human health, ecosystem and air quality, climate changes (with noise, vibrations, fossil fuel related harmful emissions etc.), warehousing (especially with energy used for heating and cooling) and packaging (especially with the use of material). Therefore, the implementation of green logistics is necessary for the sustainable future of our planet. This chapter identifies how the idea of green logistics was developed and has evolved, analyses key problems for its implementation, and presents the current status of green logistics, including the best practices of green logistics implementation in selected organizations.
Keywords: logistics, green logistics, reverse logistics, best practices, business strategies, implementation
Published: 09.05.2018; Views: 238; Downloads: 31
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15.
Climate change adaptation
Borut Jereb, Matjaž Knez, Darja Kukovič, Tina Cvahte, Matevž Obrecht, 2016, independent scientific component part or a chapter in a monograph

Abstract: Since the industrial revolution, our society is driven by the increasing pace of change in business and technology. Every few decades, we are exposed to new and decisive events that bring challenges and create opportunities: think of a locomotive, electric lighting, car, airplane, television and computer. The most decisive event in the next 20 years may not come from an invention, but from the world around us - it is climate change.
Keywords: climate changes, environmental strategies, new products, companies
Published: 10.05.2018; Views: 304; Downloads: 25
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16.
Elementary school teachers’ attitudes towards the importance and use of teaching methods in visual arts education
Zlata Tomljenović, 2018, original scientific article

Abstract: The quality of the teaching process in visual arts largely depends on a creative and effective combination of both general and subject-specific (visual arts) teaching methods. The aim of this study was to determine in- service teachers' perceptions of the features, specifics, importance and objectives of teaching methods in visual arts education, as well as their perception of the importance of visual arts as a school subject. The research was conducted on a sample of 373 Croatian elementary school teachers. A correlation was determined between the following variables: “teachers' work experience”, “teachers' perception of the importance of visual arts education” and the variable: “use of teaching methods in visual arts classes”. Findings have implications for modernizing and improving school practice; they also suggest further research in this area.
Keywords: learning, teaching, interactive approach, generic teaching methods, subject-specific teaching methods, elementary school teachers, teaching strategies, visual arts
Published: 14.05.2018; Views: 348; Downloads: 165
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17.
Analysis and implementation of different modulation strategies for one-phase inverter based on TMS320F28335 microcontroller
Tomislav Sinković, 2019, master's thesis

Abstract: This master’s thesis is about researching different modulation strategies used on one-phase inverters. Given results and quality of the particular modulation strategy will be measured on output terminals of the whole system or load, which will be, for this purpose, a classical pure resistive load. Signal response will be measured with oscilloscope and the obtained signal will be saved in CSV form for further computer analysis using MATLAB/Simulink. Stored results will be passed through Fast Fourier Transformation method, which can estimate the magnitude of higher harmonics component in the output signal and thus quality of the signal. Whole algorithm and low-level signal generation is performed with TMS320F28335 microcontroller which supports MATLAB/Simulink to be compiled in C language. Real »Power board« is done with the milling machine with prior designing in Altium Designer PCB software package.
Keywords: one-phase inverter, different modulation strategies, TMS320F28335, power board, simulations
Published: 22.11.2019; Views: 40; Downloads: 7
.pdf Full text (3,96 MB)

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