1. The mediating role of logistics 4.0 capability on therelationship between e-commerce marketing andfirm performanceGözde Yanginlar, Mustafa Emre Civelek, Ihsan Bahçeci, Matevž Obrecht, 2024, izvirni znanstveni članek Opis: This study aims to determine whether e-commerce marketing capability impacts
firm performance and what role logistics 4.0 plays in this relationship. Based on the literature
and grounded on dynamic capability theory we develop a theoretical framework in which
logistics 4.0 capability plays a mediating role in the relationship between e-commerce
marketing and firm performance. Our hypotheses are tested using survey data from 553
respondents working in the logistics, textiles, white goods, and electronics sectors. The data
is analyzed using structural equation modeling. Empirical results show that e-commerce
marketing positively impacts firm performance and logistics 4.0 capability is mediating in
this relationship. Logistics 4.0 capability enhances firm performance by improving on-time
deliveries and increasing the efficiency of supply chain processes. Our results highlight the
importance of investing in Logistics 4.0 capability including talent, managerial, and technical
resources to improve the benefits the firm is getting from e-commerce marketing. Logistics
4.0's capability enhances e-commerce marketing's impact on firm performance by increasing
on-time deliveries, efficiency, flexibility, quality, and responsiveness to customers, and
improving the ability to build enterprise agility. This study contributes to firm performance
literature by identifying the mediating role Logistics 4.0 plays in the relationship between ecommerce marketing and performance Ključne besede: logistics 4.0 capability, e-commerce marketing capability, firm performance, dynamic capability Objavljeno v DKUM: 09.08.2024; Ogledov: 91; Prenosov: 7 Celotno besedilo (609,96 KB) |
2. Sustainable operations of last mile logistics based on machine learning processesJerko Oršič, Borut Jereb, Matevž Obrecht, 2022, izvirni znanstveni članek Opis: The last-mile logistics is regarded as one of the least efficient, most expensive, and polluting part of the entire supply chain and has a significant impact and consequences on sustainable delivery operations. The leading business model in e-commerce called Attended Home Delivery is the most expensive and demanding when a short delivery window is mutually agreed upon with the customer, decreasing possible optimizing flexibility. On the other hand, last-mile logistics is changing as decisions should be made in real time. This paper is focused on the proposed solution of sustainability opportunities in Attended Home Delivery, where we use a new approach to achieve more sustainable deliveries with machine learning forecasts based on real-time data, different dynamic route planning algorithms, tracking logistics events, fleet capacities and other relevant data. The developed model proposes to influence customers to choose a more sustainable delivery time window with important sustainability benefits based on machine learning to predict accurate time windows with real-time data influence. At the same time, better utilization of vehicles, less congestion, and fewer failures at home delivery are achieved. More sustainable routes are selected in the preplanning process due to predicted traffic or other circumstances. Increasing time slots from 2 to 4 h makes it possible to improve travel distance by about 5.5% and decrease cost by 11% if we assume that only 20% of customers agree to larger time slots. Ključne besede: supply chain management, real-time, home delivery, business modeling, e-commerce, time window Objavljeno v DKUM: 19.02.2024; Ogledov: 265; Prenosov: 31 Celotno besedilo (1,54 MB) Gradivo ima več datotek! Več... |
3. The effects of consumers’ buying behavior on the e-commerce in highly developed emerging market and developed market : the case of Singapore and AustriaJia Yun Moerth-Teo, Vito Bobek, Tatjana Horvat, 2021, izvirni znanstveni članek Ključne besede: e-commerce, pricing, buying behaviours, consumers, Singapore, Austria Objavljeno v DKUM: 01.09.2023; Ogledov: 247; Prenosov: 23 Celotno besedilo (507,55 KB) Gradivo ima več datotek! Več... |
4. Impact of fear of identity theft and perceived risk on online purchase intentionGašper Jordan, Robert Leskovar, Miha Marič, 2018, izvirni znanstveni članek Opis: Background and Purpose: Online activities are present in almost every aspect of people’s daily lives. Online purchases are also increasing each year and therefore it is important to investigate what influences online purchase intentions. Online purchase intentions are among everything else, influenced by the fear of identity theft and perceived risk. Design/Methodology/Approach: The online survey was conducted among 190 participants from Slovenia. The relations between the constructs of fear of financial losses, fear of reputational damage, perceived risk and online purchase intention were investigated. Results: The research showed that the relations between the constructs of fear of financial losses, fear of reputational damage, perceived risk are positive and the relation between the constructs of perceived risk and online purchase intention were negative. All of the relations were statistically significant. Conclusion: Understanding the impact of fear of identity theft and perceived risk on online purchase intention can be helpful for online sellers, because with these findings they can manage this fear and perceived risk to increase online purchase intention and address the risks accordingly. Online sellers should therefore regard new findings from the field of online sales. If an online store wants to have success in sales, they should consider all sides of customers’ desires as well as their restraints. Ključne besede: e-commerce, fear of identity theft, online purchase intention Objavljeno v DKUM: 10.10.2018; Ogledov: 1823; Prenosov: 432 Celotno besedilo (344,28 KB) Gradivo ima več datotek! Več... |
5. Statistical analysis of the development indicators' impacts on e-commerce of individuals in selected European countriesKsenija Dumičić, Ivana Skoko Bonić, Berislav Žmuk, 2018, izvirni znanstveni članek Opis: The aim of this paper is to analyse the influence of the development level indicators on the e-commerce, i.e. on the online purchase by individuals, in selected European countries in 2013. In the analysis, the main variable under study and all the independent variables are included as standardised. Based on nine variables, the principal component analysis with varimax rotation was performed and the two extracted factors were used as the regressors in the multiple regression analysis. In the regression model both components, Factor 1, which includes seven variables, called Prosperity, Investing in Education and IT Infrastructure, and Awareness, and Factor 2, comprised of two variables, called IT Skills, are statistically significant at the significance level of 1%. Both factors show a positive correlation with the online purchase of individuals. Inclusion and analysis of distributions and impacts of even nine independent variables, which make up two distinct factors affecting the e-commerce, make a new contribution of this work. Ključne besede: e-commerce, broadband access to the Internet, factor analysis, multiple regression analysis Objavljeno v DKUM: 10.10.2018; Ogledov: 1313; Prenosov: 372 Celotno besedilo (343,31 KB) Gradivo ima več datotek! Več... |
6. Predictors of users' satisfaction with E-payment system : a case study of staff at the University of Ilorin, NigeriaAdeyinka Tella, Abdulmumin Isah, 2015, izvirni znanstveni članek Opis: Background and Purpose: Many organisations are using the e-payment system; however, its effectiveness has not been determined particularly in the Nigeria context. The University of Ilorin as educational organisation started using e-payment system in 2010 and up till now there has been limited or no study conducted to examine whether or not workers are satisfied with the new payment system together with other related ones they are familiar with. It is in the light of this that this study examined users’ satisfaction with the e-payment system at the University of Ilorin, Nigeria.
Design/Methodology/Approach: A sample of 260 academic and non-academic staff was taken from six out 12 faculties that made up the university. Using a survey research approach data was collected with a modified questionnaire. Five research questions were developed to guide the study.
Results: The results revealed that, respondents (93.5%) were adequately satisfied, satisfied and moderately satisfied, while, only (6.5%) of the respondents were less satisfied and dissatisfied. Perceived speed was identified as the characteristics users mostly satisfied with, followed by system security, traceability, and convenience. Moreover, there is significant correlation among the entire e-payment characteristics/factors (perceived speed, security, anonymity, traceability, perceived ease of payment, and convenience); and that all the six factors jointly predict users’ satisfaction with the e-payment system. In order of magnitude of the prediction/contribution to e-payment, users’ satisfaction, perceived speed made the most significant prediction/contribution.
Conclusion: Based on the findings, the study concluded a considerable percentage of the respondents (93.5%) are satisfied with the e-payment system at the University of Ilorin, Nigeria. In lieu of this therefore, there is need to improve the e-payment system so that all and sundry could be satisfied. Ključne besede: users' satisfaction, e-commerce, electronic payment system (EPS), salary, University of Ilorin Objavljeno v DKUM: 10.01.2018; Ogledov: 29425; Prenosov: 228 Celotno besedilo (548,21 KB) Gradivo ima več datotek! Več... |
7. Analysis of interactions of key stakeholders on B2C e-markets : agent based modelling and simulation approachAleksandar Marković, Sava Čavoški, Andrej Novović, 2016, izvirni znanstveni članek Opis: Background/purpose: This paper discusses the application of ABMS - agent-based modelling and simulation in the analysis of customer behaviour on B2C e-commerce websites as well as in the analysis of various business decisions upon the effects of on-line sales. The continuous development and dynamics in the field of e-commerce requires application of advanced decision-making tools. These tools must be able to process, in a short time period, a large amount of data generated by the e-commerce systems and enable the use of acquired data for making quality business decisions.
Methodology: The methodology of the agent-based simulation used in this paper may significantly enhance the speed and quality of decision making in electronic trade. The models developed for the needs of this research aim to improve the use of practical tools for the evaluation of the B2C online sales systems in that they allow for an investigation into the outcomes of varied strategies in the e-commerce site management as regards customer behaviour, website visits, scope of sales, income earned, etc.
Results: An agent-based simulation model developed for the needs of this research is able to track the interactions of key subjects in online sales: site visitors - prospective consumers, sellers with different business strategies, and suppliers.
Conclusion: Simulation model presented in this paper can be used as a tool to ensure a better insight into the problem of consumer behavior on the Internet. Companies engaged in the B2C e-commerce can use simulation results to better understand their consumers, improve market segmentation and business profitability and test their business policies. Ključne besede: ABMS, B2C, e-commerce, website, customer behavior Objavljeno v DKUM: 28.11.2017; Ogledov: 1966; Prenosov: 152 Celotno besedilo (1,05 MB) Gradivo ima več datotek! Več... |
8. PRENOVA SPLETNE TRGOVINE ZA POVEČANJE PRODAJETadej Danev, 2016, diplomsko delo/naloga Opis: Podjetje Comshop d.o.o. s približno 15-odsotnim tržnim deležem želi povečati prodajo preko spletne trgovine. Trenutni videz spletne trgovine je zastarel, neodziven, neprimeren za različne naprave (tablični računalniki, pametni telefoni). Smiselna je vizualna osvežitev spletne strani, hkrati pa bi izkoristili temeljito prenovo in uvedbo novega sistema upravljanje vsebine, s katerim bi se izdelala nova spletna trgovina. Opravili bi še integracijo Navisiona z novim sistemom, saj bi s tem podjetje pridobilo nekaj dodatnih možnosti: prikaz stanja zalog pri prodaji artiklov, dodatne možnosti plačila (Paypal, Diners), pisanja člankov, novic, dodal bi se Facebook vtičnik, vključili bi lahko še vtičnik za oglaševanje Google AdWords in analitično orodje Google Analytics. Spletna trgovina bo preprosta za uporabo, strankam bo omogočila hiter in tekoč nakup ter aktivno sodelovanje. Prenove bi se lotili v šestih korakih:
analiza obstoječega stanja, primerjava programskih rešitev, opisali bi izbrano rešitev, izdelava same spletne trgovine in ovrednotenje prenovljene spletne trgovine ter na koncu zaključek in priporočila. Ključne besede: Spletna trgovina, Microsoft Dynamics NAV 2009 R2, Magento E-Commerce, PrestaShop, Facebook. Objavljeno v DKUM: 29.11.2016; Ogledov: 1679; Prenosov: 205 Celotno besedilo (4,06 MB) |
9. Role of e-procurement in steel industry with a case study on Visakhapatnam Steel Plant (India) : master's degree thesisSamir Kumar Kar, 2008, magistrsko delo Ključne besede: Indija, jeklarska industrija, industrijsko podjetje, Visakhapatnam Steel Plant, poslovanje podjetja, uspešnost poslovanja, elektronsko poslovanje, modeli, okolje, analiza, India, steel industry, industrial enterprises, Visakhapatnam Steel Plant, company performance, business efficiency, electronic commerce, models, environment, analysis Objavljeno v DKUM: 10.07.2015; Ogledov: 1349; Prenosov: 135 Povezava na celotno besedilo Gradivo ima več datotek! Več... |
10. Business marketing management : B2BMichael D. Hutt, Thomas W. Speh, učbenik za višje in visoke šole Ključne besede: enterprises, company performance, marketing, intercompany marketing, customer relationship, management, supply chain, marketing strategy, new products, services, electronic marketing, electronic commerce, planning, globalization, marketing channels, pricing, advertising, sales promotion, Internet, case study Objavljeno v DKUM: 05.06.2012; Ogledov: 2656; Prenosov: 81 Povezava na celotno besedilo |