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81.
New trends of development of beer industry in Lithuania
Vladislavas Petraškevičius, Zlatko Nedelko, 2017, izvirni znanstveni članek

Opis: The main purpose of this article is to outline the current challenges of beer industry in Lithuania and provide suggestions for future development of organizations in this industry, by focusing on diversification strategy and social responsibility. The main challenges of Lithuanian beer industry are related to finding ways of future development in a constantly contracting market, as well as to find a competitive strategy of market penetration. In connection of these challenges, product differentiation creates new benefits for the consumers. However this strategy proves itself not being sufficient to reach the desired goals. Diversification of portfolio, being more risky, gives opportunity to target new customer groups and increase market presence. However, both strategies are less effective without changing the culture of drinking and consumer perceptions of beer. These issues will be addressed through the lenses of social responsibility, by emphasizing the promotion of responsible alcohol consumption and responsible behaviour of beer industry. As a result, the customers have to be ready to pay higher price for new products and develop a more responsible culture of beer consumption. To overcome outlined challenges, organizations in Lithuanian beer industry, must rethink their existing strategies and operations. Based on proposed future directions, the paper provides suggestions for business practices, how to implement differentiation strategy and actions in order to increase the level of social responsibility of various stakeholders.
Ključne besede: beer industry, Lithuania, differentiation, diversification, social responsibility, beer consumption, responsible drinking, entrepreneurship, development
Objavljeno: 09.08.2017; Ogledov: 160; Prenosov: 28
.pdf Celotno besedilo (1,24 MB)

82.
From technical and cost efficiency to exporting
Ksenja Pušnik, 2010, izvirni znanstveni članek

Opis: The paper investigates the influence of technical and allocative efficiency on export performance of Slovenian individual firms. The main contribution of the paper to the literature is the test on whether technical and allocative efficiencies, measured by data envelopment analysis (DEA) and stochastic frontier function (SFA), significantly influence the export orientation of individual firms. Our evidence suggests that firms which are more efficient than their competitors in industry are more export oriented and that technical efficiency is more significant for firms’ export orientation than allocative efficiency. The evidence also suggests that along efficiency export activity of individual firms is significantly influenced by size, capital intensity, profitability, wages and export orientation of the firms a year prior to investigation.
Ključne besede: export, firm, company, technical efficiency, cost efficiency, Slovenia
Objavljeno: 09.08.2017; Ogledov: 201; Prenosov: 35
.pdf Celotno besedilo (233,42 KB)

83.
Economic promotion of a small country
Dejan Romih, 2014, izvirni znanstveni članek

Opis: This paper examines the economic promotion of a small country in the case of Slovenia. It also examines the economic diplomacy, whose main activity is the promotion of an economy, in the same case. For Slovenia, economic promotion, especially trade and investment promotion, is particularly important. One of the reasons for this is the importance of foreign trade and investment for its economic growth and development.
Ključne besede: economic diplomacy, economic performance, financial and economic crisis, foreign investment, foreign trade, Slovenia
Objavljeno: 09.08.2017; Ogledov: 173; Prenosov: 25
.pdf Celotno besedilo (318,58 KB)

84.
Cross-country entrepreneurial intentions study
Urban Šebjan, Polona Tominc, Darja Boršič, 2016, izvirni znanstveni članek

Opis: In this article, we investigate how entrepreneurial intentions of individuals in the eight countries of the Danube region are shaped by different components of individuals’ personal attitudes, the subjective norm and personal behavioral control. We analyze the internal structure of these components as well as some demographic and human capital factors. Cultural and developmental differences influencing variation in causal effects among variables in the model are analyzed. Structural equation modeling is used for data obtained by adult population surveys within the GEM research. Results of our study show that the entrepreneurial intention model is applicable across countries and that the internal effects among components of motivational antecedents exist, although not all hypothesized relationships are confirmed. Our study suggests that the process from perception to intention is similarly shaped across the eight countries of the Danube region, although there are several differences in the magnitude of causal effects as well as differences regarding influential factors.
Ključne besede: entrepreneurial intentions, motivational antecedents, cultural and developmental differences, Danube region, education, education policy, activities
Objavljeno: 08.08.2017; Ogledov: 184; Prenosov: 24
.pdf Celotno besedilo (521,51 KB)

85.
Economic promotion of a small country
Dejan Romih, Urban Šebjan, 2014, izvirni znanstveni članek

Opis: This paper examines the economic promotion of a small country in the case of Slovenia, which is facing certain economic and social problems. One reason for this is the current financial and economic crisis, which is continuing to affect the country´s economy. Economic promotion is therefore very important for Slovenia and its economic performance in both the short and long run.
Ključne besede: economic diplomacy, economic promotion, financial and economic crisis, foreign investment, foreign trade, migration, tourism, Slovenia
Objavljeno: 08.08.2017; Ogledov: 162; Prenosov: 21
.pdf Celotno besedilo (175,14 KB)

86.
Renewed MER model of integral management
Janko Belak, Mojca Duh, Jernej Belak, 2015, izvirni znanstveni članek

Opis: Background: The research work on entrepreneurship, enterprise's policy and management, which started in 1992, successfully continued in the following years. Between 1992 and 2011, more than 400 academics and other researchers have participated in research work (MER research program) whose main orientation has been the creation of their own model of integral management. Results: In past years, academics (researchers and authors of published papers) from Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Byelorussia, Canada, the Czech Republic, Croatia, Estonia, France, Germany, Hungary, Italy, Poland, Romania, Russia, the Slovak Republic, Slovenia, Switzerland, Ukraine, and the US have cooperated in MER programs, coming from more than fifty institutions. Thus, scientific doctrines of different universities influenced the development of the MER model which is based on both horizontal and vertical integration of the enterprises' governance and management processes, instruments and institutions into a consistently operating unit. Conclusions: The presented MER model is based on the multi-layer integration of governance and management with an enterprise and its environment, considering the fundamental desires for the enterprises' existence and, thus, their quantitative as well as qualitative changes. The process, instrumental, and institutional integrity of the governance and management is also the initial condition for the implementation of all other integration factors.
Ključne besede: MER model, holistic approach to governance and management, integration, integral management
Objavljeno: 08.08.2017; Ogledov: 268; Prenosov: 25
.pdf Celotno besedilo (281,59 KB)

87.
Organizational innovation in health care - as a process
Matjaž Mulej, Tatjana Mlakar, 2008, pregledni znanstveni članek

Opis: Slovenia, like most countries of the modern world, spends too much on its public health care and supplies too little public health care services for the government, economists, politicians, and citizens to be happy. The many reforms of the public health care, e.g. in Slovenia, seem to be inefficient, one after the other, in solving this problem. Reforms have been conceived with a too poor consideration of the law of the requisite holism in decision preparation, decisions making and decision implementation. The article tackles procedure of implementation of reforms as inventions are supposed to become innovations in the public health care organization and management, rather than reforms' content. Combination of the absorption capacity, innovation promotion and diffusion is suggested for the requisite holism of implementation.
Ključne besede: dialectical system, diffusion of novelties, government, innovation, the public health care, requisite holism, systems thinking
Objavljeno: 07.08.2017; Ogledov: 171; Prenosov: 23
.pdf Celotno besedilo (342,33 KB)

88.
Characteristics branding & brand management in the fashion industry
Snežana Urošević, Bruno Završnik, 2014, objavljeni znanstveni prispevek na konferenci

Opis: Brand allows for market offer to be identified and differentiated from the competitive offers. The very essence of brand is based not only on potential sales figures, but on the philosophy that makes it posssible for a customer to identify with the brand. Faced with the plenty of market offers customers undoubtedly prefer wellknown companies and brands, thus minimizing risk and time consuming activities of gaining futher knowledge concerning alternative offers. The consumers often wonder whether the branded goods are more worth from the other, similar goods without any famous trademarks. There are many questions and theories but only one is undeniable: one should never doubt the companies that invest great amount of assets, ideas, talents, love and risk, intend to risk previously stated items with bad design, services or products% quality. Brand building in textile industry differs from branding of market offers targeting general public. Branding in textile industry requires more focused approach. Fashion companies are facing with bigger challenges when fighting to attract and keep new consumers who are offered new products and markets. In order to create strong brand, it is necessary to possess expert planning and long-term capital investment. Successful brand is actually an excellent product or service, with creatively designed and conducted marketing. Branding has become marketing´s priority, because successful brands achieve higher prices and gain over loyalty, and attract both consumers and financiers. Marketing agents of the successful 21st century brands must be extremely efficient in strategic brand management, which assumes implementation of marketing activities and programmes in order to build brands, as well as brand management to increase its value. Brands and its value must be regarded and recognised as strategic capital.
Ključne besede: brand, brand management, branding, fashion industry, marketing strategy, management, marketing
Objavljeno: 07.08.2017; Ogledov: 295; Prenosov: 34
.pdf Celotno besedilo (276,18 KB)

89.
Foreign direct investment location choice factors
Romana Korez-Vide, Patrick Voller, Vito Bobek, 2014, izvirni znanstveni članek

Opis: Due to the liberalization and transformation of emerging markets economies, the attractiveness of these countries for foreign direct investors has been rising in the last decades. This paper explores foreign direct investment (FDI) location choice factors of German and Austrian companies in Brazilian regions. We perform a quantitative analysis, based on the Multinomial Nested Logit Model and supplement its findings by the qualitative analysis, based on the semi-structured experts´ interview. The analyses show that investor-nation specific agglomeration, industry specialization, workforce qualification and physical infrastructure were important FDI location choice factors for German and Austrian companies in Brazil. Suggestions for future research of the FDI location choice factors are discussed.
Ključne besede: foreign direct investment, location choice factors, emerging markets, agglomerations, Multinomial Nested Logit Model
Objavljeno: 07.08.2017; Ogledov: 175; Prenosov: 38
.pdf Celotno besedilo (352,11 KB)

90.
Nonlinear spillovers between euro area sovereign bond markets
Silvo Dajčman, 2015, izvirni znanstveni članek

Opis: This paper examines nonlinear spillover effects between sovereign bond markets of six euro area countries (France, Ireland, Italy, Germany, Portugal, and Spain), four of which were among the hardest hit by the sovereign debt crisis, by applying a nonlinear Granger causality test of Diks and Panchenko (2006). The test is applied on the sovereign bond yield dynamics (i.e. yield changes) time series for the time period from 3 January 2000 - 31 August 2011. We also test for ˝pure˝ spillovers between sovereign bond yield dynamics, i.e. the spillovers after controlling for common and regional factors that impact the sovereign bond yield changes of all countries simultaneously. To verify if the nature of spillovers has changed after the start of the euro are sovereign debt crisis, we test for the nonlinear spillovers for the whole observed period and separately for the period be fore and after the start of the euro area sovereign debt crisis (period from the start of April 2010 until the end of our sample, i.e. 31 August 2011). The results of our study show that strong bi-directional Granger causality exists between the investigated sovereign bond markets. Very similar results are obtained whether the regional and world factors are or are not controlled for. We find strong bi-directional non-linear Granger causality for the investigated euro area countries prior the euro area sovereign debt crisis. After the start of the euro area sovereign debt crisis the interdependence be- tween the markets has reduced. We can no longer detect non-linear spillovers running from Germany and France to the ˝periphery˝ euro area countries. The findings of this study have important implications for the policymakers as they show that shocks spill-over quickly across the sovereign bond markets and the intensity and nature of spillovers can change throughout time. The sovereign bond markets of the ˝core˝ euro area decoupled from the ˝periphery˝ euro area sovereign bond markets after the start of euro are debt crisis. The findings are also of relevance for individual investors in the sovereign bond markets for the purpose of portfolio diversification.
Ključne besede: stock exchanges, bonds, financial crisis, econometric models, EU, sovereign bond markets, spillovers, non-linear Granger causality
Objavljeno: 07.08.2017; Ogledov: 179; Prenosov: 16
.pdf Celotno besedilo (409,64 KB)

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