Ključne besede: marketing, international marketing, marketing strategy, export, market mechanism, globalization, business environment, creativity, economic aspect, social aspect, culture, segmentation, goal, positioning, international competition, logistics, business communication, trends, world, European Union, textbooks, case studyObjavljeno v DKUM: 01.06.2012; Ogledov: 2740; Prenosov: 48 Povezava na celotno besedilo
Ključne besede: consumerism, customer, consumer psychology, communication, market analysis, segmentation, marketing research, market structure, marketing, strategic planning, advertising, sale, sales promotion, personal selling, direct marketing, international business, international marketing, internet, computer networks, international business operation, market mechanism, textbooks, cases, case studyObjavljeno v DKUM: 01.06.2012; Ogledov: 2153; Prenosov: 69 Povezava na celotno besedilo
