Understanding the importance of internal integration and its implications for intercultural business communicationDarja Topolšek
, Sara Orthaber
, 2011, izvirni znanstveni članek
Opis: The extent to which relationships in organizations are co-operative depends on the level of internal integration between functional and departmental groups. These relationships become even more critical in international businesses as well as in geographically dislocated subsidiaries. Cultural characteristics and different factors which managr, facilitatr and/or hinder internal integration present the basis for studying internal integration of different functions. Therefore, the following paper discusses various theoriesof internal integration and its role in organizations. More specifically, it focuses on logistics and marketing functions and explores studies that have investigated and examined the levels of internal integration of logistics and marketing functions. With the objective to identify potential implications, high/low levels of internal integration may have on intercultural communication which occurs in international business practices, the most prominent cultural frameworks are presented to identify implications different levels of internal integration may have for intercultural communication, in particular between Slovenian companies and their foreign subsidiaries.
Ključne besede: internal integration, logistics function, marketing function, intercultural communication
Objavljeno: 05.06.2012; Ogledov: 1610; Prenosov: 12
Povezava na celotno besedilo
Indoor mapping and navigation using geographic information systemsGoran Sekirarski
, 2016, diplomsko delo/naloga
Opis: This study present proposal work with prototypes that use Radio-Frequency Identification (RFID) and NFC technology for indoor navigation using mobile device with help by using geographic information system to create geotagged maps to building in this diploma thesis. The study used an experimental approach with open source software and hardware engineering tools and technologies which minimized cost. A preliminary experiment with RFID and NFC tools helped to understand the compatibility of certain RFID infrastructure with NFC and helped to determine if and how NFC could be used. The capability of NFC in leveraging its low-cost infrastructure of passive tags, its embedment in mobile devices and the ubiquity of the mobile device provided a cost effective solution with good accuracy.
Ključne besede: Geographic information system, CAD, RFID, Wi-Fi, Near Field Communication, indoor navigation, indoor positioning, NFC Internal, mobile device
Objavljeno: 24.04.2017; Ogledov: 890; Prenosov: 46
Celotno besedilo (2,75 MB)
Exploring the role of business social networking for organizationsDamjana Jerman
, Bruno Završnik
, 2015, izvirni znanstveni članek
Opis: This article explores the relationship between communication, with the emphasis on public relations, and social network perspectives. What, then, does social networking for business mean in communication, particularly in public relations? This paper argues that business social networking play an important role in improving organizations communications. The goal of our paper is to identify the basic characteristics of social networks and its role for public relations for the effective implementation of social networking initiatives and tools in the workplace. Business social networking tools such as Facebook and LinkedIn are being used by organizations to reach the corporate objectives and to create a positive company image. Specific social networks, such the personalised networks of influence, are perceived to be one of the main strategic resources for organizations.
Ključne besede: internal communication, business social networking, public relations
Objavljeno: 06.07.2017; Ogledov: 494; Prenosov: 220
Celotno besedilo (316,73 KB)
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Professional languages alone do not suffice for successful and socially responsible internal communication between different culturesDarja Kukovec
, Matjaž Mulej
, Simona Šarotar Žižek
, 2018, izvirni znanstveni članek
Opis: Successful internal communication in an intercultural environment depends on the organizational culture, business environment, social responsibility, and leaders’ skills. Thus, internal communication and employee adaptation to changing business environments ask what a successful socially responsible internal communication requires. This contribution discusses theoretical foundations of qualitative research, how the organizational culture can define which direction the organization should chose to attain social responsibility, and how internal communication can improve understanding of professional language and be decisive in a working environment. The generated model offers insights into understanding social responsibility and organizational culture to improve internal communication.
Ključne besede: organizational culture, social responsibility, communication, internal communication, business languages
Objavljeno: 10.10.2018; Ogledov: 484; Prenosov: 193
Celotno besedilo (721,85 KB)
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