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1.
Applying integrated data envelopment analysis and analytic hierarchy process to measuring the efficiency of tourist farms : The Case of Slovenia
Boris Prevolšek, Maja Borlinič Gačnik, Črtomir Rozman, 2023, izvirni znanstveni članek

Opis: This paper examines the efficiency of tourist farms in Slovenia by adopting an approach using a framework of non-parametric programming—Data Envelopment Analysis (DEA) and Analytic Hierarchy Process (AHP), combining the two because the DEA analysis by itself does not take into account all attributes, especially qualitative ones. The beforementioned two methods rank the farm tourism units with respect to their efficiency. By using the DEA method, an input- and output-oriented BCC and CCR model were introduced to upgrade the criteria by including the additional non-numerical criteria of the AHP. The results of the models showed that there are possible improvements on all levels of efficiency, as well as on the criteria of the additional offer of tourist farms, which were analyzed in the AHP model with additional criteria. According to the estimated efficiency, the ranking of tourist farms differed according to the two methods. Within the group of farms assessed as efficient by DEA, the AHP model allowed a more accurate ranking.
Ključne besede: farm tourism, tourist farms, efficiency, data envelopment analysis (DEA), analytic hierarchy process (AHP), Slovenia
Objavljeno v DKUM: 09.04.2024; Ogledov: 166; Prenosov: 11
.pdf Celotno besedilo (1,06 MB)
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2.
The Phenomenon of (Sustainable) Tourism Activities on Farms in Slovenia During the COVID-19 Pandemic
Maja Borlinič Gačnik, Boris Prevolšek, 2021, izvirni znanstveni članek

Opis: The outbreak of the COVID-19 pandemic is the reason why the development trends of the tourism industry are changing today. The purpose of this article is to address issues of future tourism industry development, linking it to elements of sustainable development trends. The article presents the main elements of the sustainable concept of rural and farm tourism. Using the method of compilation and description, we want to check, based on statistical data related to farm tourism activities in Slovenia (before and during the COVID-19 pandemic), whether it is possible to detect development trends in Slovenia, in the direction of sustainability that are linked to the concept of farm tourism. This study also aims to identify a number of measures that can improve sustainability at the farming tourism level in Slovenia, in a post-COVID phase. According to the findings of numerous comparisons and statistical analysis, it can be stated that the future development trends show a great need to develop the decarbonisation of the industry, digitalisation of industry, and the involvement of the local population in the provision of services. In the present global situation, we have reached a point where it will be necessary to focus on sustainable and digital forms of the industry, in order to further post-COVID development of the tourism industry.
Ključne besede: COVID-19, post-COVID world, sustainable tourism, farm tourism, Slovenia, future development
Objavljeno v DKUM: 25.01.2024; Ogledov: 235; Prenosov: 8
.pdf Celotno besedilo (1,04 MB)
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3.
A Multi-criteria assesment of tourist farm service quality
Črtomir Rozman, Majda Potočnik, Karmen Pažek, Andreja Borec, Darja Majkovič, Marko Bohanec, 2009, izvirni znanstveni članek

Opis: Farm tourism is a significant means of supplementing farmer's incomes. This paper presents a methodology for ranking tourist farms by using a multi-criteria model based on the qualitative multi-criteria modeling methodology, DEX, to assess service quality. The software tool DEXi was used to achieve this end. The model was then applied to seven tourist farms with data derived from questionnaires completed by tourist farm operators and guests. The results are shown as service quality assessments for individual farms. The potential of the model for assessing the farms is demonstrated with the aim of providing a comprehensive explantation and justification of the assessment technique. It also indicates potential improvements that farms can make through "what-if" analysis and visualisation. Despite limitations, such as use of qualitative data only, the approach is proposed as being both appropriate and advantageous when compared with other means of ranking enterprises.
Ključne besede: rural tourism, tourist farm, service quality, multi-criteria modeling, Dexi
Objavljeno v DKUM: 10.07.2015; Ogledov: 1510; Prenosov: 102
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