Ključne besede: consumerism, customer, consumer psychology, communication, market analysis, segmentation, marketing research, market structure, marketing, strategic planning, advertising, sale, sales promotion, personal selling, direct marketing, international business, international marketing, internet, computer networks, international business operation, market mechanism, textbooks, cases, case studyObjavljeno v DKUM: 01.06.2012; Ogledov: 2153; Prenosov: 69 Povezava na celotno besedilo
Ključne besede: marketing, theory, philosophy, marketing strategy, economics, consumer, consumer psychology, behavior, culture, market, segmantation, positioning, communication, services, business ethics, non-profit organizations, marketing mix, historical overwiev, postmodernity, future, forecasting, textbooks, miscellanies, collective worksObjavljeno v DKUM: 01.06.2012; Ogledov: 2593; Prenosov: 169 Povezava na celotno besedilo
