Opis: Competition is the main driver of the economy. This phenomenon has long been of interest to economists, which subsequently resulted in the creation of several approaches to the concept of competition. Economists developed various methods for assessing competition and the competitive position of the firm. The assessment of competition and competitive position allows the company to understand the situation on the market and develop a strategy in order to take a leading position.
Information and communication technologies (ICT) are rapidly developing around the world. ICT penetrate into all spheres of human life, changing human behavior, in particular our behavior as a consumer. Consumers become more IT-armed; they are no longer satisfied with traditional approaches to customers. As a result, firms also need to change, introducing ICT into their business processes.
The banking sector has its own characteristics that distinguish it from other sectors of the economy. Consequently, the banking competition also has its own characteristics. Banks actively use ICT, introducing them into their internal processes, as well as in the services they provide.
There are two hypotheses in this Master’s Thesis. The purpose of H1 was to investigate how ICT impacts on competitive position of banks in Russia. H2 was that the most important ICT which impacts competitive position of banks in Russia are those which improve the quality of banking services. To prove these hypotheses the case study of PJSC Sberbank was used. The analysis of current state of competition in the Russian banking market also was conducted. In the case study the bank's history was reviewed, its financial and economic activities were analyzed, and Porter’s Five Forces Analysis was conducted. Both hypotheses were accepted.Ključne besede: Competition, Competitive position, Banking, ICT, RussiaObjavljeno: 26.05.2017; Ogledov: 454; Prenosov: 17 Celotno besedilo (611,10 KB)
Opis: Competition is one of the factors directly influencing the development of the banking market, the stability of the banking system, and the monetary system as a whole. This article describes the features of banking competition, methods of analysis of banking competition, and an analysis of the current state of competition in the banking market in the Russian Federation. The analysis of banking competition in the Russian Federation was performed using the concentration ratio for the top three companies and the Herfindahl-Hirschman Index. The research concludes with an assessment of the state of competition in the banking market and identification of the barriers to entering the financial services market.Ključne besede: Commercial bank, bank competition, banking market, market concentrationObjavljeno: 03.11.2017; Ogledov: 370; Prenosov: 139 Celotno besedilo (340,42 KB)Gradivo ima več datotek! Več...