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1.
A comparative study of early childhood teachers’ digital practices during and after covid-19
Marijana Miočić, Matilda Karamatić Brčić, Bernarda Tokić, 2025, original scientific article

Abstract: This study investigates early childhood teachers’ perceptions and use of digital media during and after the COVID-19 pandemic, addressing the need to understand evolving ICT practices in early education. Employing a longitudinal design, data were collected via structured questionnaires from the same kindergartens in 2020 and 2024. Quantitative analysis revealed stable self-assessed digital competence but changing pedagogical use and attitudes. The findings underscore the need for targeted digital training and systemic support. The study’s novelty lies in its comparative longitudinal approach, offering insight into the sustained impact of a global crisis on digital integration in early childhood education.
Keywords: COVID-19 pandemic, digital competences, digital media, early childhood, early childhood teachers
Published in DKUM: 08.01.2026; Views: 0; Downloads: 0
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2.
A comparative study of 5 slovenian and 5 bordeaux wineries
Katrin Kostanjšek, 2025, undergraduate thesis

Abstract: This thesis examines the role of digital marketing in the wine sector, with a specific focus on Slovenia and a comparison to the Bordeaux region. The theoretical part presents the historical heritage and diversity of Slovenia’s wine regions, Primorska, Podravje, and Posavje, and their position in the global wine landscape. It also explores current industry trends, including e-commerce, social media, and wine tourism, as well as their impact on competitiveness and visibility. The empirical part is based on a comparative study of ten wineries, five from Bordeaux and five from Slovenia, analyzing their websites and Instagram presence. The results highlight significant differences: Bordeaux wineries stand out with professional, mobile-friendly websites, integrated e-commerce, developed tourism services, and a luxury image. Slovenian wineries, though smaller in scale, emphasize authenticity, family tradition, sustainability, and genuine consumer engagement, particularly through social media. The findings confirm that digital visibility, authenticity, and innovative communication strategies play a decisive role in strengthening competitiveness. Slovenia’s opportunity lies in building a strong digital infrastructure while preserving its unique identity, sustainable practices, and authentic storytelling, rather than imitating the Bordeaux luxury model.
Keywords: Digital marketing, wine tourism, Bordeaux, Slovenia, e-commerce, social media.
Published in DKUM: 16.12.2025; Views: 0; Downloads: 4
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3.
Understanding social media behaviour : the role of risk perception in crowdsourced fact-checking
Ines Kožuh, Peter Čakš, 2025, original scientific article

Abstract: The spread of health-related misinformation on social media has increased user efforts to tackle emerging risks. In this study, we provide a model on how users’ perceptions of risk when encountering possibly fear-inducing pandemic misinformation influenced their intent to fact-check it. We employed an online survey to collect the data among adult Facebook users. The model was tested using structural equation modelling. Unlike previous risk perception models, we found a positive effect of cognitive risk perception on the intentions of social media users to utilise internet tools for verifying the accuracy of information. The results also revealed that the more emotional risk users perceived, the more they intended to use ample sources, and, indirectly, also to use tools for verifying information. Furthermore, the participants demonstrated a greater propensity to utilise online fact-checking tools as their intention to explore many information sources increased. Our study contributes to the field by connecting cognitive and emotional risk perception with multi-faceted fact-checking in social media, where both individual fact-checking practices and information-seeking behaviour merge. It also contributes to human information behaviour research, by highlighting higher concerns with disease danger as possible user characteristics for motivated misinformation debunking. Thus, our findings may aid health practitioners and risk communicators in assessing how to target and educate, especially individuals with low-risk perception. Finally, we call on the general public and legislators to recognise the invaluable role of providing online information accurately as a crucial part of the strategic communication agenda.
Keywords: risk, fact-cheking, misinformation, pandemic, social media
Published in DKUM: 08.12.2025; Views: 0; Downloads: 1
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4.
Adoption of social media for products marketing in Algerian traditional and handicraft firms : evidence from Setif province
Ilyes Charchafa, Bilal Kimouche, 2025, original scientific article

Abstract: Social media provides opportunities for traditional and handicraft industries to promote products and stimulate sales. Therefore, this study investigates the extent of social media adoption for product marketing among a sample of Algerian traditional and handicraft industries. For that, a questionnaire was administered to 123 randomly selected industries in Setif province. The results revealed moderate social media use for product marketing, along with low awareness of its benefits. The level of usage is strongly associated with awareness but was negligibly affected by age. Experience with social media did not predict usage for marketing. The findings suggest that this sector can further capitalise on social media by increasing managers’ awareness of its advantages and developing strategies to enhance its adoption. Further research should identify specific actions that traditional and handicraft firms can take to fully leverage social media for product promotion and sales growth.
Keywords: social media marketing, Algerian traditional and handicraft, industry, products marketing
Published in DKUM: 01.08.2025; Views: 0; Downloads: 3
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5.
Recommendation systems, parents, and preschool children : the story behind digital technology
Lorena Mihelač, 2024, original scientific article

Abstract: A survey was conducted in November 2023, involving 554 Slovenian parents and their preschool-aged children. The survey aimed to investigate the following: (i) the way parents and their preschool-aged children employ social media and digital technology; (ii) the parents’ comprehension of the term “information bubbles”, and (iii) the parents’ awareness of recommendation systems. Parental and child digital technology patterns and behaviours are correlated, according to the findings. The results suggest that most parents have a restricted understanding of the operational mechanisms of recommendation systems and how they contribute to the construction of “information bubbles.”
Keywords: recommendation systems, parents and preschool children, digital technology, social media
Published in DKUM: 29.07.2025; Views: 0; Downloads: 5
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6.
Experiences with and risks of internet use among children in Kosovo
Hasan Saliu, Zija Rexhepi, Saranda Shatri, Mimoza Kamberi, 2022, review article

Abstract: This paper aims to explore the use of, experiences with, and risks of internet among children in Kosovo. This country has never been involved in the European project called Kids Online. Through a survey based on the Kids Online questionnaire, 437 children aged 11-16 were surveyed in 34 schools across the country. The results show that over 90% of children of this age stay online from one to six hours; YouTube and Instagram are the most preferred platforms; over 90% of them own smartphones. Conversely, many parents have admitted to being less knowledgeable about technology than their children. Parental mediation and schooling remain important, and the paper recommends the introduction of Media Literacy as a separate subject in pre-university education in Kosovo.
Keywords: children, adolescents, internet use, social media, cyberbullying
Published in DKUM: 24.07.2025; Views: 0; Downloads: 4
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7.
Digital media and internet safety among primary school students during the Covid-19 pandemic
Ines Blažević, Nikolina Klein, 2022, original scientific article

Abstract: Digital media has become part of our everyday life in recent years, and this applies especially to school-age students. The COVID-19 pandemic and the transition to distance learning have raised the level of student exposure to the Internet, including its dangers. Aiming to examine the impact of preventive programs for safe Internet practices on the media literacy of children in primary school, we conducted an empirical study among 267 students. Media literacy was analysed in terms of the ways of using digital media as well as in terms of safe Internet practices, and comparisons were made by student gender and age.
Keywords: digital media, primary school students, COVID-19 pandemic, prevention programs, Internet safety
Published in DKUM: 24.07.2025; Views: 0; Downloads: 3
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8.
The use of social media platforms in adult basic life support research: a scoping review
Nino Fijačko, Sebastian Schnaubelt, Giuseppe Stirparo, Elena Maria Ticozzi, Giuseppe Ristagno, Federico Semeraro, Robert Greif, 2025, review article

Abstract: Background Social media (SoMe) is expanding globally, with increasing adoption in research, including resuscitation science. Its widespread reach and growing influence make it a valuable tool for research and knowledge dissemination. We aimed to assess the utilization of SoMe, highlight its applications, and identify future research areas, specifically in data collection and analysis, education and training, and professional networking and collaboration. Methods Embase, Scopus, and PubMed were searched through October 30th, 2024. Titles and abstracts were screened, and duplicates removed. The PCC (Population, Concept, and Context) framework defined the population as SoMe users, the concept as adult BLS-related content, and the context as SoMe platforms used for data analysis, data collection, teaching, campaigns, communication, and sharing, excluding traditional media. Results The search yielded 5,427 articles, with 201 undergoing full-text review and 42 included. Most studies were from high-income countries (19/42; 45%) and had a cross-sectional design (16/42; 36%). SoMe was primarily used for data analysis (17/42; 41%) and data collection (16/42; 36%). YouTube and X were the frequently applied SoMe platforms (12 studies each; 29%), while Instagram and WhatsApp supported diverse applications. In contrast, Snapchat and TikTok were used less frequently and for narrower purposes. Conclusions Existing studies focus on data collection and analysis, mainly via YouTube and X, but inconsistencies in design and geography call for standardized reporting to enhance comparability and impact. Future studies could standardize reporting on SoMe applications in adult BLS using established frameworks to ensure comparability and effectiveness.
Keywords: Social media, Platforms, Adult basic life support, Application
Published in DKUM: 21.07.2025; Views: 0; Downloads: 3
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9.
Informal learning among teenagers through video games : a qualitative analysis of experiences, game modes and didactic benefits
Milan Matijević, Tomislav Topolovčan, 2019, original scientific article

Abstract: The paper analyzes the positive effects of video games on teen development and on teenagers' informal learning. The participants in the research were teenagers. The analysis and interpretation of games and explanations of their pedagogical merit indicate that players recognize their value for informal learning. Latent characteristics of video games include positive elemests such as taking responsibility, teamwork, sense of belonging, creativity, multiculturalism, personal virtues and values, emotion management, learning new information and skills, motor skills development and professional orientation. In that respect, it is possible to conclude that gaming may help in the development of certain abilities important for informal as well as formal learning in today's digital age.
Keywords: digital media, informal learning, teenagers, video games, a qualitative analysis
Published in DKUM: 10.06.2025; Views: 0; Downloads: 49
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10.
Analysis of the use of social media components on Serbian hotels’ websites
Dragana Ćamilović, Snežana Konjikušić, 2025, original scientific article

Abstract: The research presented in this paper aims to determine to what extent hotels in Serbia use social media components on their websites. A total of 378 hotel websites in the Republic of Serbia were analysed. For each analysed hotel, the following attributes were observed: region, category, type, and size of the establishment, while the presence of valid links to social networks, the presence of a blog, Google Map, or a link to it, and the number of versions of the site in a foreign language were analysed on their websites. Descriptive statistics and the chisquare test were applied in data processing. The research has shown that hotels in Serbia insufficiently use social media components on their websites. These findings can be useful for hotels as they may indicate ways to improve their websites.
Keywords: hotel website, website analysis, social media, hotels, Serbia
Published in DKUM: 02.06.2025; Views: 0; Downloads: 3
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