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Testiranje poslovnega modela start-up podjetja
Iaroslav Paramonov, 2023, undergraduate thesis

Abstract: V današnji digitalni dobi postajajo mobilne aplikacije vse bolj priljubljene, vendar je za njihov uspeh potrebna več kot le odlična ideja, potreben je tudi uspešen poslovni model. Diplomsko delo razišče različne metode za testiranje poslovnega modela, vključno z vitkimi metodologijami, razvojem strank in testiranjem minimalno sposobnih izdelkov. S proučevanjem študij primerov uspešnih novoustanovljenih podjetij za mobilne aplikacije in analizo strategij, ki so jih uporabili za preizkušanje svojih poslovnih modelov, želi diplomsko delo zagotoviti praktične vpoglede podjetnikom, ki želijo ponuditi lastno mobilno aplikacijo. Diplomsko delo tudi identificira pogoste izzive, s katerimi se soočajo start-up podjetja za mobilne aplikacije. Namen diplomskega dela je pomagati podjetnikom pri potrjevanju njihovih idej za zagon mobilnih aplikacij in povečati njihove možnosti za uspeh na konkurenčnem trgu aplikacij.
Keywords: poslovni modeli, Business model canvas, start-up, mobilne aplikacije
Published in DKUM: 07.08.2023; Views: 435; Downloads: 52
Full text (2,21 MB)

Importance of business models in circular economy : bachelor thesis
Fernández Gómez Raquel, 2022, undergraduate thesis

Abstract: This bachelor thesis studies and analyzes the importance of business models in the Circular Economy. The company studied is an SME, i.e. 10 to 250 employees. The smaller companies are mainly confronted with the problem of resources, and the larger ones with their strategic orientation. The aim is to generate a guideline or way of doing that serves as a model for the SMEs already created so that the transition from the Linear Economy, which is still predominant today, to a Circular Economy. The idea is, after the study, a real case study of SMEs working with the premises of CE to establish a market model that follows the same. To support changes, we have documented the different business models currently in use, choosing the Canvas Business Model for several reasons and making the various changes necessary to make this a sustainable and circular model. In addition, it is established that the process of innovation and modification must be applied as a continuous cyclical process. If the company wants to be successful, it is a continuous cycle model, which should never stop.
Keywords: Business Models for Circular Economy, Business Model Canvas, Industrial symbiosis, Ressource efficciency, Synergies, Sustainable development, CE in SMEs, Circular Economy, Product Sustainable Design.
Published in DKUM: 12.07.2022; Views: 707; Downloads: 40
Full text (3,43 MB)

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