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NAPOVEDOVANJE SPREJEMLJIVOSTI IZDELKA NA TRGU S POMOČJO VEČKRITERIJSKE ANALIZE
Tomaž Kostanjevec, 2009, dissertation

Abstract: Novi izdelki predstavljajo tretjino vseh prodanih izdelkov in le manj kot polovica podjetij je uspešna v doseganju pričakovanj svojih kupcev z novimi izdelki. Tretjina podjetij ocenjuje hitrost in učinkovitost razvoja novih izdelkov kot slabo, prav tako tretjina podjetij pa ne meri učinka novih izdelkov pri svojih kupcih. Podjetja, ki s svojimi izdelki hitreje in učinkoviteje prodrejo na trg in ob tem s svojimi izdelki zadovoljujejo potrošnikove potrebe, imajo izredno konkurenčno prednost. Podjetja, ki tega pogoja ne izpolnjujejo in ne zadenejo potrošnikovih potreb, so obsojena na počasno upadanje razvoja in posledični propad. Napreden in neprestan razvoj izdelkov je postala pomembna konkurenčna in zmagovalna prednost podjetij. Pri razvoju novih izdelkov bomo z uporabo razvitega modela z večkriterijsko analizo napovedali trend razvoja. V večkriterijski analizi uporabimo tudi večdimenzionalni prostor, ki nam omogoča določanje časovnega argumenta v primerjavi s parametri izdelka. V določanju parametrov izdelka sodelujeta podjetje z internimi informacijami in tržišče s svojimi zahtevami. V tem pogledu je mogoče vzpostaviti inovativno okolje v razvoju novih izdelkov. Pričujoča disertacija navaja različne pristope k razvoju izdelkov. Ključna pozornost je posvečena inovativni metodi večkriterijske analize v večdimenzionalnem prostoru za ugotavljanje bodočega trenda razvoja izdelka.
Keywords: razvoj izdelkov, novi izdelki, večkriterijska analiza, večdimenzionalni prostor, napovedovanje
Published: 30.06.2009; Views: 2866; Downloads: 205
.pdf Full text (3,34 MB)

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Product development through multi-criteria analysis
Tomaž Kostanjevec, Andrej Polajnar, Andrej Sarjaš, 2008, original scientific article

Abstract: The trend regarding the development of sanitary fittings is forecasted by the use of a developed model of multi-criteria analysis. In this analysis a multi-dimensional space is used, which enables the establishment of a time argument in comparison to product parameters. The establishment of product parameters is achieved by means of internal company information and market needs. In this way it is possible to establish an innovative environment for the development of new products. This paper indicates various ways of dealing with product development, on the basis of which the method of multi-criteria analysis for establishing future trends in product development is acquired.
Keywords: sanitary fittings, product development, multi criteria analysis, multi-dimensional space
Published: 31.05.2012; Views: 1393; Downloads: 30
URL Link to full text

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Product development simulation with multicriteria analysis
Tomaž Kostanjevec, Andrej Polajnar, Metka Kostanjevec, 2009, original scientific article

Abstract: Effective product development rests on a productćs design ability to create a positive product experience. This involves complex transformation of product information from customers to engineers to production to sales and back to customers. This work presents the concept of simulating the development of a new product. The multicriteria analysis of product development in a multi-dimensional space is being used. Based on simulation, the model shows in which direction the product will be developed on the basis of existing information. In the set multi-dimensional space, in which each observation parameter has a designated polar dimensional in terms of dependence on time, development on the basis of selected products is simulated. In an innovative way and in the case of sanitary fittings, simulation of the development of a new product in the early stages of design ideas is shown.
Keywords: product development, simulation, multicriteria analysis, multidimensional space
Published: 31.05.2012; Views: 1308; Downloads: 82
URL Link to full text

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Analysis of product development on large-scale production with multi-criteria approach
Tomaž Kostanjevec, Jože Balič, Matej Rajh, 2009, original scientific article

Abstract: The multi-criteria (MC) method is applied to the development of a large-scale product in the case of mid-price range washing machines using MC approach. The concept represents the method for developing a new product in the production process. The development of a large-scale product on the basis of MC analysis provides more accurate forecasting of the most important parameters in the centrefold of a multidimensional (MD) character in the way of customer demands, and important production and development restrictions areset in this MD environment with aid of MC analysis. The production parameters are identified and through this, there is a possibility of reducing production costs. A forecasting method of production demands as possible result is powerful tool for achieving strategically and concurrent advantage.
Keywords: product development, multi-criteria analysis, forecasting, washing machines
Published: 31.05.2012; Views: 1204; Downloads: 27
URL Link to full text

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