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1.
Coopetition effect determinants
Joanna Cygler, Katarzyna Dębkowska, 2015, original scientific article

Abstract: Background and Goal: The article is aimed at conducting an empirical analysis of the value and significance of coopetitors’ attributes thanks to which coopetition, which is a combination of cooperation and competition between competitors, generates a substantial corporate profit. Four major competitors’ attributes have been analysed: its size, geographical scope, market and technological position. The research also includes the Porter’s value chain. Design/ Methodology/Approach: The survey has been conducted on a sample of 235 high- tech companies operating in Poland and involved in coopetition. The sample is representative. The data have been collected at interviews with company top executives or owners. The research applies the method of classification trees, which, thanks to diagrams, sequentially divides the examined data space into classes (spaces) of similar properties. The assessment of the effect of coopetition, including its variants, made by the examined company served as a dependent qualitative variable. Four coopetitor’s attributes and their variants were assumed as explanatory variables (predictors) affecting the assessment of cooperation. Results: The results of research indicated the necessity for an accurate competitor’s profile selection. The significance of each of the four attributes may be different depending on the undertaken areas of cooperation with a competitor. The value of all the attributes of competitors is also diverse depending on the area of cooperation. A selected competitor’s profile with regard to the four analysed attributes may become a stimulant to generate benefits in one area, while in another area it may become an inhibitor. Conclusions: So far, the selection of a coopetition partner has been treated universally, without scrutinizing on some specific needs in relation to the area of cooperation. The selection of an appropriate coopetitor’s profile will allow for the cost reduction in search of appropriate candidates for cooperation and in relations management.
Keywords: coopetition, effects, competitor’s attributes, classification trees
Published: 29.11.2017; Views: 241; Downloads: 69
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2.
The transfer of knowledge in intra-organizational networks
Władzimierz Sroka, Joanna Cygler, Bożena Gajdzik, 2014, original scientific article

Abstract: Background: In today’s business environment, a company is able to maintain its competitive position if it constantly generates knowledge and disseminates this knowledge within the organization, as well as transforms it into new competences. The ability to transfer knowledge becomes one of the key factors in the improvement of a company’s competitive position. This hypothesis is applicable particularly in the case of cooperation within networks, as they are an excellent opportunity for mutual learning between partners. Objectives: The purpose of the paper is to analyse the process of knowledge transfer in intra-organizational networks. Method: Due to the specificity of the research object, the case study method has been chosen. In order to make an in-depth analysis of the case study, we selected a group of several criteria based on the theory which we believe to be fundamental to the effectiveness of knowledge management in networks, and compared them with the situation in the ArcelorMittal Group. Results: Our research show that ArcelorMittal Group has met almost all the criteria of effective knowledge management in its intra-organizational network. Some exceptions, albeit merely to an extent, are mostly the result of historical circumstances, , i.e. the process of growth through acquisitions, and the acquisition of companies at different stages of organizational development, as well as organizational culture. Conclusion: Based on theoretical assumptions, the study analysed in details the components of knowledge management applied by the corporation in question. Therefore this study might be utilised to formulate a refutable hypothesis and verify them on a larger group of companies from different sectors of the economy. The main limitations of the paper are mostly related to the inherent approach therein
Keywords: knowledge, knowledge transfer, knowledge management, networks, case study analysis
Published: 22.01.2018; Views: 491; Downloads: 53
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